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Promote, Profit, Publish

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Promote, Profit, Publish! Become the world authority you always knew you could be. You know it. We know it. And this is how the rest of the world catches up. Most authors get it wrong. They put the wrong steps in the wrong order, pinning all of their hopes, dreams, and money on the sale of the book. Experts on authority marketing know that publishing elevates your customer base in ways that are impossible through any other mechanism. In short, you establish yourself as the world authority on your topic first, creating a trust between you and your audience that allows you to write, and sell, whatever you want with ease and flow. Step one of this process takes your investment and cycles it right back into you, your image, your platform, your global presence. You can’t afford to keep the curtain closed. Your ticket to freedom is to position yourself as the go-to expert on your topic by way of your personal truth before you even attempt to sell a book. The truth…. If you’re only about the money honey you’re in the wrong place. Platform building works, every time, because you pride yourself on authenticity. You build a social, global platform that is a transmutation of your soul and message. Your audience needs to experience a level of trust in you that is staggering (and rare) in today’s saturated, over-promising/under-delivering digital age. You can’t afford to blend in. Why do it backward and end up with an inventory of books in your basement and a negative balance in your account? Here’s what many publishing companies say vs. what they actually mean; “Become a best-selling author! (For like, a minute)… “Make money from your book! (But remember, you can’t keep it)…”Make your author dreams come true! (ish…) You want to make a difference and an income. This is how you do it. As an authority on your topic, you’ll be positioned as a sought-after speaker and trusted teacher. Fans will find you, follow you and wait for you to offer them something. And you’ll have it ready to go. The result….. You’ve done it. They know you. They love you. The time has come to give the people what they want- your book! Most publishing and book marketing companies take more than they give. Period. Sadly, by the time the powers that be are done divvying up the profits from your life’s work, you’re left with a negative ROI and a strong temptation to throw in the towel. Not here, that’s why we created this podcast. We care about a little thing called “the ripple effect.” Your success leads to the successful transformations of other people. And that circles back around to work you can take pride in. So, we’ve figured out the formula that establishes you as a world authority, helps you release a best-selling book and does it at a fraction of the cost of other houses so that you actually get to keep most of the money you make. And then you rave about us to your friends. You win, we win, your audience wins. The crowd goes wild. The world is a better place. Join bestselling author, platform building expert, and publishing company owner, Juliet Clark to learn the ins and outs of how to build a platform that serves you and your audience while making the world a better place!

Location:

United States

Description:

Promote, Profit, Publish! Become the world authority you always knew you could be. You know it. We know it. And this is how the rest of the world catches up. Most authors get it wrong. They put the wrong steps in the wrong order, pinning all of their hopes, dreams, and money on the sale of the book. Experts on authority marketing know that publishing elevates your customer base in ways that are impossible through any other mechanism. In short, you establish yourself as the world authority on your topic first, creating a trust between you and your audience that allows you to write, and sell, whatever you want with ease and flow. Step one of this process takes your investment and cycles it right back into you, your image, your platform, your global presence. You can’t afford to keep the curtain closed. Your ticket to freedom is to position yourself as the go-to expert on your topic by way of your personal truth before you even attempt to sell a book. The truth…. If you’re only about the money honey you’re in the wrong place. Platform building works, every time, because you pride yourself on authenticity. You build a social, global platform that is a transmutation of your soul and message. Your audience needs to experience a level of trust in you that is staggering (and rare) in today’s saturated, over-promising/under-delivering digital age. You can’t afford to blend in. Why do it backward and end up with an inventory of books in your basement and a negative balance in your account? Here’s what many publishing companies say vs. what they actually mean; “Become a best-selling author! (For like, a minute)… “Make money from your book! (But remember, you can’t keep it)…”Make your author dreams come true! (ish…) You want to make a difference and an income. This is how you do it. As an authority on your topic, you’ll be positioned as a sought-after speaker and trusted teacher. Fans will find you, follow you and wait for you to offer them something. And you’ll have it ready to go. The result….. You’ve done it. They know you. They love you. The time has come to give the people what they want- your book! Most publishing and book marketing companies take more than they give. Period. Sadly, by the time the powers that be are done divvying up the profits from your life’s work, you’re left with a negative ROI and a strong temptation to throw in the towel. Not here, that’s why we created this podcast. We care about a little thing called “the ripple effect.” Your success leads to the successful transformations of other people. And that circles back around to work you can take pride in. So, we’ve figured out the formula that establishes you as a world authority, helps you release a best-selling book and does it at a fraction of the cost of other houses so that you actually get to keep most of the money you make. And then you rave about us to your friends. You win, we win, your audience wins. The crowd goes wild. The world is a better place. Join bestselling author, platform building expert, and publishing company owner, Juliet Clark to learn the ins and outs of how to build a platform that serves you and your audience while making the world a better place!

Language:

English


Episodes
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Building Authority: Content Creation, Monetization, And AI Insights For Authors And Entrepreneurs

8/5/2025
There are tons of ways to build and boost your author brand, especially with the help of the many digital tools available right now. Juliet Clark highlights three ways to do this with three experts: Leisa Reid for speaking gigs, Tom Hazzard for podcasting, and Fran Asaro for YouTube content. Together, they discuss how to capture the attention and interest of your target readers through these widely different yet equally impactful methods. Discover practical strategies for building your author platform through the right speaking methods, content repurposing, audience engagement, and more. They also share the different tools they use to make their content creation processes much easier, simpler, and faster. Love the show? Subscribe, rate, review, and share! https://superbrandpublishing.com/podcast/

Duration:00:51:23

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Waterside And Arkhub's Innovative Portal: Teaching, Writing, And Earning For Authors And Educators

7/29/2025
Ready to ignite your author journey and turn your book into a powerful online course? This compelling discussion, originally a webinar with Waterside and Arkhub.io, reveals the incredible potential for authors to generate new revenue streams and expand their reach. Hear directly from Gayle Gladstone of Waterside and Johanna Maaghul, founder of Arkhub.io, as they share insights on how to monetize your intellectual property. Plus, gain expert strategies for platform building, content creation, and leveraging crucial power partners from Super Brands Publishing. This special episode offers practical advice to help you cultivate a robust author platform and maximize your impact in the digital landscape. Love the show? Subscribe, rate, review, and share! https://superbrandpublishing.com/podcast/

Duration:00:49:17

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Transforming Story Planning: Cameron Sutter Discusses Plottr, Series Bibles, And New AI Innovations

7/22/2025
Stop wrestling with tangled plotlines and scattered notes—visual story planning is here to save your writing life! Join us as sci-fi fantasy author and inventor, Cameron Sutter, shares how his popular visual story planning software, Plottr, helps writers organize their entire series, from character arcs to world-building details, and introduces Storysnap, which automatically generates detailed outlines and even simulated beta reader reviews from your completed manuscript. Here's a 15% off discount for Plottr: SPP25 And here's a 30% off discount code for Storysnap: SPP25SS Love the show? Subscribe, rate, review, and share! https://superbrandpublishing.com/podcast/

Duration:00:32:01

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Boost Productivity And Work-Life Balance For Solopreneurs With Powerful AI Tools

7/15/2025
Achieving a work-life balance seems extremely challenging if not impossible, especially if you are a one-man army. But with the expert use of technology, this can become a reality. Juliet Clark sits down with father-daughter duo Steve Kirch and Suzanne Kirch who present their AI-powered Profit Minds™ Growth System. Together, they discuss how their invention helps solopreneurs manage their ventures much better and smoother without sacrificing their personal time and passion. They also explore how it can help improve time management, data collection, marketing campaigns, action plans, and even the entrepreneur’s own self-development.

Duration:00:44:33

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Inside Books That Make You: Desiree Duffy On Community, AI, And The Modern Author Journey

7/8/2025
The modern author faces many hurdles these days just to get one book to publishing stage. Aside from the usual editing process, they must know how to navigate the world of marketing, vastly transformed by the ever-evolving digital landscape. Desiree Duffy is here to share how she helps aspiring authors make their stories known to a larger audience through expansive marketing, event production, and broadcasting. She discusses how to employ powerful storytelling to promote your books and why DIY publishing is not for everyone. Desiree also talks about the inevitable role of AI in writing and editing books, changing the authorship experience forever. Love the show? Subscribe, rate, review, and share! https://superbrandpublishing.com/podcast/

Duration:00:36:17

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Superbrand Audience Accelerator: Gary MacDermid’s Game-Changing Tool For Entrepreneurs And Authors

7/1/2025
After tinkering with artificial intelligence for quite some time, motivational speaker, serial entrepreneur, and professional engineer Gary MacDermid has finally created a software for boosting your marketing efforts. He joins Juliet Clark to present his new AI tool, the Superbrand Audience Accelerator, which allows entrepreneurs and authors to identify their ideal audience and develop effective strategies around it. He explains how his invention can help in developing better business pitches and gain a better alignment with your target market. Gary also shares how his experiences as a naval officer taught him to overcome limiting beliefs, set the right boundaries, and appreciate the impact of clear communication. Love the show? Subscribe, rate, review, and share! https://superbrandpublishing.com/podcast/

Duration:00:29:04

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Podcast Guesting For Authors: Maximize Your Interview Promotion

6/24/2025
Stop letting your podcast interviews fade away! Each guest appearance is a goldmine of credibility and authority waiting to be tapped. Don't just share it once – ignite a content explosion that will captivate your audience and establish you as the expert in your field. In this dynamic follow-up to Podcast Guesting for Authors, leading podcasting authority Tracy Hazzard reveals the insider secrets to maximizing your interview's impact. Learn to transform a single conversation into a wealth of engaging promotion content that boosts your SEO, expands your network, and positions you as a go-to expert. Discover: Ninja-level content repurposing tactics to extract maximum value from every interview.Proven strategies to leverage social proof and establish yourself as an industry leader.How to create a consistent stream of valuable content from your guest appearances.The power of strategic networking and collaboration sparked by your interviews.Utilize paid promotion tools to automate the sharing of your podcast guest appearances, expanding your reach and saving you time. Don't leave your hard-won insights buried in a podcast archive or on your press page. Join Tracy Hazzard and unlock the full potential of your podcast guest appearances to captivate more readers and sell more books. Love the show? Subscribe, rate, review, and share! https://superbrandpublishing.com/podcast/

Duration:01:00:08

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How To Grow Your Email List With Bundles And Advanced Reader Campaigns

6/17/2025
Editor-turned-book-coach Jessica Andersen returns to the podcast to join Juliet Clark in discussing how to grow your email list with giveaway bundles and Advanced Reader Campaigns (ARCs). Together, they talk about distributing ARC (even for nonfiction books) to secure maximum effort, the most effective bundle promotion strategies, and some DIY tips on building your very own brand. Jessica shares practical advice on creating compelling landing pages to boost sales through perceived value and setting up your email list for long-term success. She also discusses the importance of building hype around your email marketing to invite successful collaboration with other authors and content creators. Love the show? Subscribe, rate, review, and share! https://superbrandpublishing.com/podcast/

Duration:00:30:05

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Podcast Guesting For Authors: Turn Listeners Into Readers With Tracy Hazzard

6/10/2025
Podcasting has been on an upward trend these past few years, drawing hundreds of thousands of listeners every single day. For authors, securing podcast guesting opportunities is one of the great ways to market their books to a much larger audience. Juliet Clark sits down with seasoned media expert Tracy Hazzard, who shares how to find the right-fit podcast to join as a guest. She breaks down the major things to consider when choosing a show, as well as the most effective way to create your own podcast pitches. Tracy also highlights the importance of bringing value to the podcast audience when accepting guesting stints instead of indulging in self-promotion or spending too much on sales talk. Love the show? Subscribe, rate, review, and share! https://superbrandpublishing.com/podcast/

Duration:00:59:41

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Unlocking Profits Through Problems: AJ Vassar On Funnels, Surveys, And Human Connection

6/3/2025
Mastering email targeting and creating authentic human connections online isn't just about collecting addresses; it's about building real relationships, just like navigating the dating scene. In this episode, we dive deep with AJ Vassar, a true master of lead generation and business problem-solving, as he shares his unique approach to attracting the right clients and crafting compelling email campaigns that resonate. We explore AJ’s journey from Atlanta to Colombia, his insights on mortality motivation, and how he’s built his “Legion ATM” strategy, focusing on earning attention and time before earning money. AJ also breaks down the importance of market research, surveys, and understanding the “problem-solution sequence” to truly connect with your audience, plus, some hilarious dating analogies that’ll make you rethink your email strategy. Join us for a candid conversation packed with actionable advice and a whole lot of personality as we uncover the secrets to building genuine relationships and driving results through thoughtful email marketing. Love the show? Subscribe, rate, review, and share! https://superbrandpublishing.com/podcast/

Duration:00:25:37

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How To Get Speaking Gigs Now With Leisa Reid

5/27/2025
For this month’s training, we hear from Leisa Reid, a virtual speaker, podcaster, Founder of Get Speaking Gigs Now, and CEO of The International Speaker Network. She breaks down practical tips on how to secure speaking gigs that increase your brand visibility, book readership, and book-ability. Leisa explains why you should always be ready to speak even at a moment’s notice, identify your ideal speaking avatar, and find your very own speaker soulmate. She also presents some areas where potential speaking gigs can be found, from those around your neighborhood to those that will bring you to the international scene. Get “5 Top Tips to Get Speaking Gigs Now” ⇒ https://GetSpeakinggigsNow.com/tips 🎤Are you a 💛-centered speaker who wants to reach more people? Join The International Speaker Network today! https://iSpeakerNetwork.com/join 🎤Has your soul been calling you to SPEAK?🎤 Schedule a Speaker Readiness Assessment here: https://GetSpeakingGigsNow.com/chat Love the show? Subscribe, rate, review, and share! https://superbrandpublishing.com/podcast/

Duration:00:49:53

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The Future of Book Advertising: Explore the Benefits of Author PromoCast

5/20/2025
Juliet Clark presents a new product called Author PromoCast, which has great potential to transform book advertising like never before. In this episode, she explains how this guarantees around half a million impressions per month while requiring less time and effort than managing Amazon ads. Juliet also discusses the inclusive ad materials of this product, as well as how fiction authors could vastly benefit from using it.

Duration:00:13:03

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Unlocking Revenue Growth: Elevate Your Coaching Business

5/13/2025
To unlock the right level of revenue growth in your business, you must know how to execute the right lead-generation strategies without being overly salesy. Juliet Clark brings together three experts to share their knowledge on this topic: Gretchen Hydo, Anthony Jones, and Rebecca Bertoldi. In this panel discussion, they share how to use LinkedIn for lead generation, their most engaging content creation strategies, and their best tips on using lead magnets. They also break down effective approaches for gauging potential clients to know if they are the right fit for your business or find out if they are ready to commit to a professional relationship.

Duration:00:40:57

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Why Gemini Is The AI Crush You Didn’t Know You Needed!

5/6/2025
Gemini is one of the hottest AI tools right now, and seasoned media expert Tracy Hazzard has been using this tool to help podcasters make their production and content creation processes so much easier. In this episode, she joins Juliet Clark to explore the right way to utilize Gemini, especially in generating, refining, and editing articles on Google Docs. She provides a quick training session to break down her strategies for using AI to produce highly engaging content without losing the authentic human touch. Tracy also explains how to use Gemini in generating images and integrate keywords for SEO purposes without overdoing it. Love the show? Subscribe, rate, review, and share! https://superbrandpublishing.com/podcast/

Duration:00:51:53

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Fake It Till You Make It? Not With These 13 Pillars Of Perceived Leadership!

4/29/2025
Perceived leadership plays a crucial role in how experts and thought leaders gain influence in their industries. Today, Juliet Clark sits down with none other than Vince Warnock. Vince is a marketing expert, best-selling author, and champion of helping people amplify their voices. They dive into the 13 pillars of perceived leadership, the key elements that set thought leaders apart and position them as authorities in their industries. From publishing a book to leveraging media and building influence, these insights will change the way you think about leadership and visibility. Stay tuned as we uncover the secrets to standing out, being seen as an expert, and creating a lasting impact. Love the show? Subscribe, rate, review, and share! https://superbrandpublishing.com/podcast/

Duration:00:38:20

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How To Become An Authority With Platform Building

4/22/2025
Let's amplify your voice! If you're serious about platform building and ready to ditch the hope and pray approach, Juliet Clark is your guide to becoming a genuine authority. This episode pulls back the curtain on audience building basics, revealing the eight pillars crucial for effective platform development. Juliet dives deep into crafting your ideal reader avatar, mastering brand influence, and leveraging content strategy for maximum impact. This is your roadmap to dissecting demographics, conquering social media, forging impactful partnerships, and ultimately, building a platform that not only connects but converts your expertise into tangible results. Love the show? Subscribe, rate, review, and share! https://superbrandpublishing.com/podcast/

Duration:00:50:35

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Kathy Vs. Rachel: Battle Of The Reader Avatars

4/15/2025
The secret to connecting with readers is not some mystical publishing magic – it is knowing your reader avatars. Join Juliet Clark in this insightful episode as she talks with editor, author, and writing/strategy coach Amber Parr Burdett about the power of understanding your ideal reader. Amber highlights how getting clarity with your readers' needs and experiences helps authors create content that resonates and engages with them. She also offers insights and strategies on how to boost your workflow, stay authentic with your message, and keep a good relationship with the right audience. Tune in now and gather actionable strategies that will elevate your writing process. Love the show? Subscribe, rate, review, and share! https://superbrandpublishing.com/podcasts/

Duration:00:26:00

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Gifting Your Way To Greatness: The Counterintuitive Path To Publishing Riches

4/8/2025
Ready to make your mark in the competitive world of publishing? Join Juliet Clark as she sits down with international best-selling author and keynote speaker Patrick Snow. Patrick reveals his proven strategies for writing, publishing, and marketing your book to build a thriving speaking and coaching empire. Discover how to leverage your book as a powerful marketing tool, land high-paying speaking engagements, and attract a steady stream of coaching clients. Patrick shares insider secrets on crafting compelling book titles, designing eye-catching covers, and mastering the art of book introductions. If you're ready to transform your expertise into publishing riches, tune in and learn from the best! Love the show? Subscribe, rate, review, and share! https://superbrandpublishing.com/podcast/

Duration:00:39:46

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vARIable: The Latest Installment in the gAbrIel Series

4/1/2025
The world of vARIable: gAbrIel Series brings a gripping mix of AI warfare, espionage, and global power struggles to life. Author Chase Cunningham dives deep into the inspiration behind his latest techno-thriller, exploring how artificial intelligence, military tactics, and cybersecurity threats shape modern warfare. In this conversation with Juliet Clark, Chase shares insights on real-world AI dangers, the role of women in intelligence, and the fine line between fiction and reality. How close are we to AI taking control? And what lessons can we learn from emerging global conflicts? Dive into the discussion and uncover the chilling possibilities. Love the show? Subscribe, rate, review, and share! https://superbrandpublishing.com/podcasts/

Duration:00:22:18

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Superstar Strategies To Transform Your Influence Into Earnings

3/25/2025
Brand director, video podcast content creator, author, and international speaker Joie Gharrity shares her wealth of experience from over 15 years in Hollywood’s top studios. Known for her captivating Hollywood stories, Joie believes everyone is born to be their own superstar. She emphasizes it is our birthright to stand in our spotlight, grow our visibility and influence, and increase financial abundance. In this dynamic and interactive session, Joie reveals her proven branding and marketing strategies to help you cut through the marketplace noise and connect with your target audience. By addressing their shared needs and interests, you can encourage the marketplace to spread the word about you and your brand. She also dives into building influence in today’s digital world, ensuring you stand out and create a lasting impact. Key Takeaways: Create Valuable Content: Learn how to convert your ideal client into a brand evangelist.Shine a Spotlight: Discover techniques to highlight your past, current, and upcoming books, products, and services, generating buzz in the marketplace.Red Carpet Marketing: Transform the online world into your private marketing machine to boost your influence and earning power. Exclusive Offer: Claim your 60-Minute Power Session now to kickstart your journey, transform your approach, and maximize your profits here! Love the show? Subscribe, rate, review, and share! https://superbrandpublishing.com/podcasts/

Duration:00:43:20