
Sticky Sales and Marketing
Peter Lyle DeHaan
This audiobook is narrated by a digital voice.
Growing your business sounds easy. But successful sales and marketing is hard.
Is your business failing to realize its true potential? It might be that your sales and marketing are holding you back. Learn how to market more convincingly, sell more successfully, and manage more effectively.
In Sticky Sales and Marketing, Peter Lyle DeHaan, PhD breaks down sales and marketing strategies in a coherent story-driven process and highlights what works and what doesn’t. Through personal stories and eye-opening insights, he shares how businesses and organizations can promote their products and services more effectively for long-term growth.
By highlighting powerful examples, we’re given a comprehensive overview of sales management, sales tips, marketing management, and marketing tactics.
No matter if you’re selling products, services, or ideas, Sticky Sales and Marketing teaches why some sales and marketing techniques work—and others don’t—and what impacts the bottom line the most.
Through insightful stories and examples, you’ll learn how to:
Sticky Sales and Marketing will not only teach you the building blocks to marketing that stick, but how to escape marketing failures that could hurt your reputation and your business.
With the right plan and process, you can become better at marketing without resorting to scammy tactics or poorly executed strategies.
Let Sticky Sales and Marketing show you how to pursue sales and marketing with more confidence and greater success.
Duration - 3h.
Author - Peter Lyle DeHaan.
Narrator - Digital Voice Maxwell G.
Published Date - Tuesday, 28 January 2025.
Copyright - © 2022 Peter DeHaan ©.
Location:
United States
Networks:
Peter Lyle DeHaan
Digital Voice Maxwell G
Sticky Success Strategies
Rock Rooster Books
English Audiobooks
Findaway Audiobooks
Description:
This audiobook is narrated by a digital voice. Growing your business sounds easy. But successful sales and marketing is hard. Is your business failing to realize its true potential? It might be that your sales and marketing are holding you back. Learn how to market more convincingly, sell more successfully, and manage more effectively. In Sticky Sales and Marketing, Peter Lyle DeHaan, PhD breaks down sales and marketing strategies in a coherent story-driven process and highlights what works and what doesn’t. Through personal stories and eye-opening insights, he shares how businesses and organizations can promote their products and services more effectively for long-term growth. By highlighting powerful examples, we’re given a comprehensive overview of sales management, sales tips, marketing management, and marketing tactics. No matter if you’re selling products, services, or ideas, Sticky Sales and Marketing teaches why some sales and marketing techniques work—and others don’t—and what impacts the bottom line the most. Through insightful stories and examples, you’ll learn how to: Sticky Sales and Marketing will not only teach you the building blocks to marketing that stick, but how to escape marketing failures that could hurt your reputation and your business. With the right plan and process, you can become better at marketing without resorting to scammy tactics or poorly executed strategies. Let Sticky Sales and Marketing show you how to pursue sales and marketing with more confidence and greater success. Duration - 3h. Author - Peter Lyle DeHaan. Narrator - Digital Voice Maxwell G. Published Date - Tuesday, 28 January 2025. Copyright - © 2022 Peter DeHaan ©.
Language:
English
Opening Credits
Duration:00:00:09
Sales and Marketing
Duration:00:03:03
Part 1: Sales Management
Duration:00:00:46
The Sales and Marketing Success Formula
Duration:00:07:34
Commission Plan Failure
Duration:00:04:26
An Unconventional Hiring Approach
Duration:00:07:07
Earning Expectations
Duration:00:06:14
Not All Sales Experience Applies
Duration:00:06:25
Experience versus Education
Duration:00:06:34
A Day of Sales Calls
Duration:00:06:20
Anything for a Sale
Duration:00:06:22
Part 2: Sales Tips
Duration:00:01:00
The Either/Or Close
Duration:00:02:55
The Special Incentive
Duration:00:04:24
Three Lessons in Retail Sales That Everyone Needs to Hear
Duration:00:06:24
A Shocking Experience
Duration:00:03:19
Put the Customer First
Duration:00:08:17
The Optimum Time to Sell
Duration:00:04:09
Check Your Email to Close More Sales
Duration:00:05:43
Part 3: Marketing Management
Duration:00:03:18
Marketing Options
Duration:00:10:52
Tracking Marketing Effectiveness
Duration:00:05:28
Channel Inconsistency
Duration:00:04:48
Your Company’s Online Presence
Duration:00:06:33
How to Succeed at Email Marketing
Duration:00:03:58
Promoting Churn
Duration:00:04:24
A Lesson in Futility
Duration:00:06:40
A Marketing Failure
Duration:00:03:33
Part 4: Marketing Tactics
Duration:00:01:21
Pricing, Sales, and Discounts
Duration:00:04:55
Respect Your Existing Business Relationship Status
Duration:00:04:07
Align Marketing Tactics with Sales Skills
Duration:00:04:02
A Primer on Ads
Duration:00:03:09
Pursue Content Marketing
Duration:00:04:47
Successfully Submit Press Releases and Informative Articles
Duration:00:08:09
The Ideal Follow-Up Strategy
Duration:00:06:17
Moving Forward: You Can Do It
Duration:00:01:48
About Peter Lyle DeHaan
Duration:00:00:36
Closing Credits
Duration:00:00:26