
The Post-Truth Business by Sean Pillot de Chenecey
Legacy Audiobooks
This audiobook is narrated by a digital voice.
Navigate the Age of Mistrust and Rebuild Brand Authenticity
In a world awash with "alternative facts" and fake news, how can businesses cultivate genuine trust and build lasting connections with consumers? This audiobook summary of Sean Pillot de Chenecey's The Post-Truth Business offers a clear path forward.
Discover how to grasp the core insights in just 15 minutes. This audio distills the essential lessons from the original book, cutting out the fluff and saving you hours. Learn why safeguarding privacy is paramount, how to create communications with real meaning, and the crucial role of conscious capitalism in today's marketplace. Explore strategies for leveraging transparency in pricing and provenance, and understand how to build undeniable reputation capital.
If you’ve read the book before, it’s a great way to reinforce what matters most. From tackling disinformation to the dangers of inauthentic cultural marketing, this version delivers all the practical takeaways you need to put into action right away. Equip your brand with the tools to thrive by closing the credibility gap and fostering true authenticity in a distrusting world.
Duration - 17m.
Author - Legacy Audiobooks.
Narrator - Digital Voice Roger E.
Published Date - Friday, 17 January 2025.
Copyright - © 2025 Pendleton Row Publishing LLC ©.
Location:
United States
Networks:
Legacy Audiobooks
Digital Voice Roger E
Pendleton Row Publishing LLC
English Audiobooks
Findaway Audiobooks
Description:
This audiobook is narrated by a digital voice. Navigate the Age of Mistrust and Rebuild Brand Authenticity In a world awash with "alternative facts" and fake news, how can businesses cultivate genuine trust and build lasting connections with consumers? This audiobook summary of Sean Pillot de Chenecey's The Post-Truth Business offers a clear path forward. Discover how to grasp the core insights in just 15 minutes. This audio distills the essential lessons from the original book, cutting out the fluff and saving you hours. Learn why safeguarding privacy is paramount, how to create communications with real meaning, and the crucial role of conscious capitalism in today's marketplace. Explore strategies for leveraging transparency in pricing and provenance, and understand how to build undeniable reputation capital. If you’ve read the book before, it’s a great way to reinforce what matters most. From tackling disinformation to the dangers of inauthentic cultural marketing, this version delivers all the practical takeaways you need to put into action right away. Equip your brand with the tools to thrive by closing the credibility gap and fostering true authenticity in a distrusting world. Duration - 17m. Author - Legacy Audiobooks. Narrator - Digital Voice Roger E. Published Date - Friday, 17 January 2025. Copyright - © 2025 Pendleton Row Publishing LLC ©.
Language:
English
Opening Credits
Duration:00:00:12
Chapter 1: Alternative Facts and the War on Truth
Duration:00:01:55
Chapter 2: Privacy as a Human Right – and a Tradable Asset
Duration:00:01:34
Chapter 3: #SkipAd versus Connections with Meaning
Duration:00:01:35
Chapter 4: Conscious Capitalism and Brand Activism
Duration:00:01:32
Chapter 5: Price, Provenance, and Transparency
Duration:00:01:40
Chapter 6: Makers, Innovators, and Outsiders
Duration:00:01:39
Chapter 7: Reputation Capital and National Branding
Duration:00:01:45
Chapter 8: The Marketing of Culture
Duration:00:01:40
Chapter 9: Truth, Lies, and Advertising
Duration:00:01:35
Chapter 10: Summary: The Post-Truth Brand Manifesto
Duration:00:01:41
Ending Credits
Duration:00:00:22