The Sales MBA
Douglas Cole
Contrary to many predictions, there is growing demand for highly skilled sales jobs in the modern economy. Whether you're a salesperson or a knowledge worker, knowing how to influence corporate buyers has become a critical skill. But most sales books tend to be narrow and prescriptive. They focus only on tactics and tools rather than principles and mindset that can re-define your approach. This is a different kind of sales book. In plain and direct language, the author shows what it means to become a Strategist, a Change Agent, and a Decision Architect. Referencing the most important research and a wide assortment of field experiences, The Sales MBA explains how companies compete, how organizations evolve, and how people decide. Whether you sell to companies or lead others who do, this book will strengthen your credibility as a trusted advisor.
Author - Douglas Cole.
Narrator - Douglas Cole.
Published Date - Friday, 13 January 2023.
Location:
United States
Description:
Contrary to many predictions, there is growing demand for highly skilled sales jobs in the modern economy. Whether you're a salesperson or a knowledge worker, knowing how to influence corporate buyers has become a critical skill. But most sales books tend to be narrow and prescriptive. They focus only on tactics and tools rather than principles and mindset that can re-define your approach. This is a different kind of sales book. In plain and direct language, the author shows what it means to become a Strategist, a Change Agent, and a Decision Architect. Referencing the most important research and a wide assortment of field experiences, The Sales MBA explains how companies compete, how organizations evolve, and how people decide. Whether you sell to companies or lead others who do, this book will strengthen your credibility as a trusted advisor. Author - Douglas Cole. Narrator - Douglas Cole. Published Date - Friday, 13 January 2023.
Language:
English
Chapter 1
Duration:00:00:16
Chapter 2
Duration:00:00:25
Chapter 3
Duration:00:16:28
Chapter 4
Duration:00:18:29
Chapter 5
Duration:00:09:31
Chapter 6
Duration:00:17:31
Chapter 7
Duration:00:13:23
Chapter 8
Duration:00:11:15
Chapter 9
Duration:00:11:24
Chapter 10
Duration:00:06:54
Chapter 11
Duration:00:05:29
Chapter 12
Duration:00:08:12
Chapter 13
Duration:00:06:04
Chapter 14
Duration:00:11:26
Chapter 15
Duration:00:05:26
Chapter 16
Duration:00:14:58
Chapter 17
Duration:00:12:13
Chapter 18
Duration:00:08:24
Chapter 19
Duration:00:12:30
Chapter 20
Duration:00:07:32
Chapter 21
Duration:00:09:41
Chapter 22
Duration:00:11:42
Chapter 23
Duration:00:14:23
Chapter 24
Duration:00:08:20
Chapter 25
Duration:00:10:13
Chapter 26
Duration:00:13:53
Chapter 27
Duration:00:02:59
Chapter 28
Duration:00:00:50
Chapter 29
Duration:00:00:37