The Transparent Leader
Todd Caponi
It's the age-old issue facing sales organizations. Sales training and enablement is focused on the sales team, not the leaders. The prevailing thought is if you have graduated to sales leadership, you must already know what you're doing, otherwise you wouldn't have been promoted into the role.
For most sales leaders, their approach is borne from experiences working for and around other sales leaders. No formal training. No framework. Limited understanding of how individual salespeople are inspired to stay, do their best, and advocate to others.
Hitting a revenue target is not the job, it's the outcome.
The inspiration of your team is only "coin operated" if you're doing it wrong.
But there's good news!
Sales leadership doesn't have to be that hard. There's a massive opportunity to stand out from the rest; to be more prepared, more effective and to maximize the revenue capacity of your teams.
And in today's environment where the economy is tightening, the ability to retain and optimize has never been more important.
The Transparent Sales Leader challenges long-held sales leadership standards, providing a modern, cards-face-up, science-backed, easy-to-implement framework for today's sales leaders.
Todd Caponi, author of The Transparency Sale, brings the science of transparency and intrinsic inspiration to the pages of this book, in a simple-to-understand-and-implement structure to help you get the job, plan, strategize and communicate to your team, your bosses, and even your board.
In the end, you'll see the holes before they form. You'll stop chasing, and start growing.
Duration - 5h 55m.
Author - Todd Caponi.
Narrator - Todd Caponi.
Published Date - Sunday, 22 January 2023.
Copyright - © 2022 Ideapress Publishing ©.
Location:
United States
Description:
It's the age-old issue facing sales organizations. Sales training and enablement is focused on the sales team, not the leaders. The prevailing thought is if you have graduated to sales leadership, you must already know what you're doing, otherwise you wouldn't have been promoted into the role. For most sales leaders, their approach is borne from experiences working for and around other sales leaders. No formal training. No framework. Limited understanding of how individual salespeople are inspired to stay, do their best, and advocate to others. Hitting a revenue target is not the job, it's the outcome. The inspiration of your team is only "coin operated" if you're doing it wrong. But there's good news! Sales leadership doesn't have to be that hard. There's a massive opportunity to stand out from the rest; to be more prepared, more effective and to maximize the revenue capacity of your teams. And in today's environment where the economy is tightening, the ability to retain and optimize has never been more important. The Transparent Sales Leader challenges long-held sales leadership standards, providing a modern, cards-face-up, science-backed, easy-to-implement framework for today's sales leaders. Todd Caponi, author of The Transparency Sale, brings the science of transparency and intrinsic inspiration to the pages of this book, in a simple-to-understand-and-implement structure to help you get the job, plan, strategize and communicate to your team, your bosses, and even your board. In the end, you'll see the holes before they form. You'll stop chasing, and start growing. Duration - 5h 55m. Author - Todd Caponi. Narrator - Todd Caponi. Published Date - Sunday, 22 January 2023. Copyright - © 2022 Ideapress Publishing ©.
Language:
English
Opening Credits
Duration:00:00:40
Introduction
Duration:00:09:46
Chapter 1: Transparency Defined
Duration:00:28:35
Chapter 2: The Five F's Framework
Duration:00:12:26
Chapter 3: Focus
Duration:00:30:42
Chapter 4: Field
Duration:00:25:42
Chapter 5: Fundamentals
Duration:00:30:02
Chapter 6: Forecast
Duration:00:58:23
Chapter 7: Fun
Duration:00:13:40
Chapter 8: Predictability
Duration:00:17:31
Chapter 9: Recognition
Duration:00:08:50
Chapter 10: Aim
Duration:00:14:03
Chapter 11: Independence
Duration:00:19:06
Chapter 12: Security
Duration:00:17:59
Chapter 13: Equitability
Duration:00:10:24
Chapter 14: The Three Myths of Motivation
Duration:00:08:07
Chapter 15: The Application
Duration:00:32:19
Additional Resources
Duration:00:02:25
Afterword: Lessons Learned from "The Great Resignation"
Duration:00:13:35
Ending Credits
Duration:00:00:45