The Relaxed Author
Joanna Penn
Do you want to be a more relaxed author?
There are plenty of books and tips on writing faster, learning more marketing tactics and strategies, trying to maximize your ranking, hitting the top of the charts, juicing the algorithms, and hacking different ad platforms. While these are all important things — which the authors themselves regularly write and talk about — it's also important to recognize that your author journey is a marathon, and not a sprint.
Joanna Penn and Mark Leslie Lefebvre have been in the business long enough to see authors burning out and leaving the writing life because they turned what they love into a hamster wheel of ever more production and marketing tasks they hate. It doesn't have to be this way.
This book is a collection of tips on how to be a more relaxed author — and return to the love that brought you to writing in the first place.
Includes: Relaxed Writing, Relaxed Publishing, Relaxed Marketing, and Relaxed Business.
Duration - 4h 39m.
Author - Joanna Penn.
Narrator - Joanna Penn.
Published Date - Sunday, 22 January 2023.
Copyright - © 2021 Joanna Penn and Mark Leslie Lefebvre ©.
Location:
United States
Description:
Do you want to be a more relaxed author? There are plenty of books and tips on writing faster, learning more marketing tactics and strategies, trying to maximize your ranking, hitting the top of the charts, juicing the algorithms, and hacking different ad platforms. While these are all important things — which the authors themselves regularly write and talk about — it's also important to recognize that your author journey is a marathon, and not a sprint. Joanna Penn and Mark Leslie Lefebvre have been in the business long enough to see authors burning out and leaving the writing life because they turned what they love into a hamster wheel of ever more production and marketing tasks they hate. It doesn't have to be this way. This book is a collection of tips on how to be a more relaxed author — and return to the love that brought you to writing in the first place. Includes: Relaxed Writing, Relaxed Publishing, Relaxed Marketing, and Relaxed Business. Duration - 4h 39m. Author - Joanna Penn. Narrator - Joanna Penn. Published Date - Sunday, 22 January 2023. Copyright - © 2021 Joanna Penn and Mark Leslie Lefebvre ©.
Language:
English
Opening Credits
Duration:00:00:28
Introduction
Duration:00:03:25
Why the 'relaxed' author?
Duration:00:06:07
You are not alone. Why authors are NOT relaxed.
Duration:00:04:17
Part 1. Relaxed Writing 1.1 Write what you love
Duration:00:07:23
1.2 Write at your own pace
Duration:00:08:05
1.3 Write in a series (if you want to)
Duration:00:08:24
1.4 Schedule time to fill the creative well and for rest and relaxation
Duration:00:05:50
1.5 Improve your writing process — but only if it fits with your lifestyle
Duration:00:05:23
Part 2 Relaxed Publishing 2.1 Make empowered publishing choices
Duration:00:05:31
2.2 Understand persistence, patience and partnership if traditionally publishing
Duration:00:06:30
2.3 Value your work
Duration:00:05:51
2.4 Publish at your own pace
Duration:00:03:31
2.5 Publish wide (or don't)
Duration:00:07:28
2.6 Sell direct to your audience
Duration:00:09:24
2.7 Don't let piracy and plagiarism derail you
Duration:00:07:17
2.8 Deal with cancel culture, bad reviews and haters
Duration:00:11:30
2.9 Find a community who support your publishing choices
Duration:00:04:59
Part 3 Relaxed Marketing 3.1 Focus on the basics first
Duration:00:09:06
3.2 Simplify your author brand and website
Duration:00:08:24
3.3 Simplify and automate your email
Duration:00:07:54
3.4 Find one form of marketing that you enjoy and can sustain for the long term
Duration:00:11:43
3.5 Put book 1 in a series free or permafree and schedule regular promotions
Duration:00:04:42
3.6 Choose social media that suits you — or don't use it at all
Duration:00:10:24
3.7 Advertise in campaigns, not constantly
Duration:00:04:31
3.8 Outsource when you can
Duration:00:10:47
3.9 Embrace who you are. Double down on being human.
Duration:00:06:46
3.10 Think global, digital, long-term marketing
Duration:00:05:03
Part 4 Relaxed Business 4.1 Do you really want to run an author business?
Duration:00:09:43
4.2 Create multiple streams of income
Duration:00:10:05
4.3 Eliminate tasks. Say 'no' more.
Duration:00:08:39
4.4 Organize and improve your processes
Duration:00:05:59
4.5 Use tools to make your process more efficient
Duration:00:15:30
4.6 Find voices you trust and tune out the rest
Duration:00:11:13
4.7 Learn about money
Duration:00:05:13
4.8 Look after your physical and mental health
Duration:00:08:53
4.9 Keep a long-term mindset
Duration:00:05:47
How to remain a relaxed author
Duration:00:05:20
Conclusion
Duration:00:01:29
Closing Credits
Duration:00:00:39