NEUROMARKETING
Henry Castillo
NEUROMARKETING: DECIPHERING THE SECRETS OF THE CONSUMER MIND
"Neuromarketing: Deciphering the Secrets of the Consumer Mind" is a masterful work that delves deeply and rigorously into the intricate mechanisms governing consumer behavior with scientific precision. From an introduction that immerses the reader in the fascinating world of neuromarketing to the detailed exploration of brain foundations, emotional decisions, and the phylogenetic evolution that has shaped consumers, each chapter offers a unique perspective supported by the latest research in cognitive and affective neuroscience.
The book reaches its climax by unveiling the secrets of the female mind and its connection to consumption, providing a comprehensive understanding of market complexities. Furthermore, by delving into applied neuroscience laboratories and exploring non-technological techniques for neuromarketing research, the book offers a balanced and accessible view, bridging the gap between technological advancement and traditional methods.
In conclusion, this masterpiece provides a comprehensive and up-to-date guide for marketing professionals, researchers, and enthusiasts seeking to unravel the deepest mysteries of consumer minds in the dynamic and competitive world of neuromarketing.
Duration - 6h 36m.
Author - Henry Castillo.
Narrator - Nicolas Hans.
Published Date - Tuesday, 16 January 2024.
Copyright - © 2024 HENRY CASTILLO ©.
Location:
United States
Description:
NEUROMARKETING: DECIPHERING THE SECRETS OF THE CONSUMER MIND "Neuromarketing: Deciphering the Secrets of the Consumer Mind" is a masterful work that delves deeply and rigorously into the intricate mechanisms governing consumer behavior with scientific precision. From an introduction that immerses the reader in the fascinating world of neuromarketing to the detailed exploration of brain foundations, emotional decisions, and the phylogenetic evolution that has shaped consumers, each chapter offers a unique perspective supported by the latest research in cognitive and affective neuroscience. The book reaches its climax by unveiling the secrets of the female mind and its connection to consumption, providing a comprehensive understanding of market complexities. Furthermore, by delving into applied neuroscience laboratories and exploring non-technological techniques for neuromarketing research, the book offers a balanced and accessible view, bridging the gap between technological advancement and traditional methods. In conclusion, this masterpiece provides a comprehensive and up-to-date guide for marketing professionals, researchers, and enthusiasts seeking to unravel the deepest mysteries of consumer minds in the dynamic and competitive world of neuromarketing. Duration - 6h 36m. Author - Henry Castillo. Narrator - Nicolas Hans. Published Date - Tuesday, 16 January 2024. Copyright - © 2024 HENRY CASTILLO ©.
Language:
Spanish
Opening Credits
Duration:00:22:18
Dedication
Duration:00:18:36
Acknowledgement
Duration:01:55:28
Introduction
Duration:06:47:03
Chapter 1
Duration:10:23:48
Chapter 2
Duration:43:47:36
Chapter 3
Duration:50:06:01
Chapter 4
Duration:06:53:34
Chapter 5
Duration:19:12:52
Chapter 6
Duration:29:36:24
Chapter 7
Duration:05:43:45
Chapter 8
Duration:22:47:39
Chapter 9
Duration:27:58:24
Chapter 10
Duration:19:16:16
Chapter 11
Duration:25:03:19
Ending Credits
Duration:00:23:29