The Dental Marketer

‍ Navigating the financial intricacies of maintaining a dental practice can be challenging, and this Monday Morning Episode offers a timely conversation with Ashley Best, Director of Partnerships at Dental Intelligence, on just that! Delving into the controversial topic of surcharging patients for credit card fees, Ashley provides a comprehensive look at why this practice might do more harm than good. She sheds light on the potential damage to patient loyalty and the complex web of regulations that complicate imposing such fees. Instead, Ashley advocates for refining payment processes to sidestep unnecessary costs while sharing insightful statistics on consumer attitudes towards these charges. Ashley doesn’t stop at highlighting the problems; she offers actionable solutions that can redefine your approach to practice management. Listen in to discover alternative strategies such as renegotiating insurance fees or updating your fee schedule, all without alienating your patient base. For those practices that have already embraced surcharging, Ashley offers practical guidance on reversing this decision and regaining patient trust. This episode is a treasure trove of advice for any practice owners aiming to curtail costs effectively while nurturing valuable patient relationships. What You'll Learn in This Episode: Gain valuable insights into managing patient fees effectively—tune in now! ‍ ‍ You can reach out to Ashley Best here: Email: abest@dentalintel.com LinkedIn: linkedin.com/in/ashley-best-9052b022 Other Mentions and Links: ‍ Articles: Credit Card Processing Fees: Why 71% of Customers Are Avoiding Certain Businesses ‍ If you want your questions answered on Monday Morning Episodes, ask me on these platforms: My Newsletter: https://thedentalmarketer.lpages.co/newsletter/ The Dental Marketer Society Facebook Group: https://www.facebook.com/groups/2031814726927041 ‍ Episode Transcript (Auto-Generated - Please Excuse Errors) ‍ Michaela: Hey, Ashley. So talk to us. What's one piece of advice you can give us this Monday morning. Ashley: Thanks, Michael. Appreciate it. I thought long and hard about this and my biggest piece of advice for new practice owners, existing practice owners is to really take a look at your payment methodology in the practice. And I know we have a lot of doctors considering surcharging their patients for those credit card fees, which I'm the first to admit, like they're getting higher and higher, right? It's, a cost of doing business, but absolutely do not pass that charge along to your customer. It's what's called surcharging to the patient mainly because of the impact that's going to have on the practice. I know it seems like an easy fix and a really quick way to. Avoid the processing fees that you're paying from those credit card companies, but there's a whole set of implications that come with it internally for the practice. Things like requiring you to notify the credit card companies. If you're going to do this me. Can't just start doing it. It's illegal in some states. And so not knowing your state's legality can get you into some trouble there. And then. Furthermore, you do have to display specific signage in the office. And so it's not one of these things where you can just try to slide it in and hope it has to be its own line item. Right. So the press see it anyway on the statement, but you have to publicly display that. And what worse way to commoditize your practice than having that little plastic sign that says we're passing along our fees to you. Michaela: Yeah. Interesting. So have you seen this? Spike, a lot recently practices asking about this asking you actually, how do I present this to the patient? Ashley: I have. Yeah, absolutely. Yeah. Started in dental marketing from 2015 to 2021. And in those six years, I cannot tell you I was ever asked about this once. And I know there are companies out there that do, that's a piece of their software in terms of payments...

Should dentists be worried amidst a declining economy? Xaña Winans joins us today to delve into the strategic world of dental practice management during economic fluctuations. Xaña, a seasoned expert, opens the conversation by contextualizing the recent economic tumult and its effects on patient behavior, emphasizing the pressing need for practices to adapt swiftly. She shares invaluable insights on fostering patient loyalty and retention amidst adversity, underscoring that establishing a loyal patient base requires a harmonious blend of technology and personal interaction. Xaña argues that while automation is crucial, the human touch remains paramount for cultivating long-term relationships with patients. Beyond personal connections, Xaña dives deep into the significance of membership programs and the strategic articulation of a practice's unique selling propositions (USPs). These strategies not only solidify patient loyalty but also stabilize practice revenue flows. Special attention is given to effective communication through social media and maintaining robust marketing efforts during trying economic times. While many dentists want to cut costs during a recession, Xaña shows how the opposite approach may boast a 246% return on investment! What You'll Learn in This Episode: Tune in to change your practice's approach to patient loyalty and economic resilience! ‍ ‍ Learn More About the Ground Marketing Course Here: Website: https://thedentalmarketer.lpages.co/the-ground-marketing-course-open-enrollment/ ‍ Guest: Xaña Winans Business Name: Golden Proportions Marketing Check out Xaña's Media: Website: goldenproportions.com Your Perfect Patient Match Webinar: bitli.pro/2eP73_4cf464bf (Contact Xaña to inquire about the recording!) Xaña's Go-To Phone Script: Other Mentions and Links: ‍ Dental Membership Plans: Kleer BoomCloud ‍ Software/Tools: Google Ads Google Analytics ‍ Insurance Companies: Aetna Blue Cross Blue Shield ‍ Brands/Companies: Netflix Amazon Walmart Whole Foods Market ‍ Host: Michael Arias ‍Website: The Dental Marketer Join my newsletter: https://thedentalmarketer.lpages.co/newsletter/‍ Join this podcast's Facebook Group: The Dental Marketer Society ‍ Please don't forget to share with us on Instagram when you are listening to the podcast AND if you are really wanting to show us love, then please leave a 5 star review on iTunes! [Click here to leave a review on iTunes] ‍ p.s. Some links are affiliate links, which means that if you choose to make a purchase, I will earn a commission. This commission comes at no additional cost to you. Please understand that we have experience with these products/ company, and I recommend them because they are helpful and useful, not because of the small commissions we make if you decide to buy something. Please do not spend any money unless you feel you need them or that they will help you with your goals.

‍ How can you transform problem-solving into an art in your practice? In this Monday Morning Episode, we welcome Dr. Pauline Le, who provides a fresh perspective on common dental practice challenges. Dr. Le reveals how universal these challenges are and how essential it is for businesses to identify and candidly discuss them. With a focus on collaborative environments, she delves into the power of professional groups and demystifies the often-tricky realm of team dynamics. Dr. Le breaks down the renowned three-step problem-solving process from the book "Traction," offering listeners a foolproof approach to untangling business issues. By fostering an environment where discussing issues is not only encouraged but expected, businesses can distinguish between personal and professional problems and maintain focus on solutions. With actionable tips on nurturing a transparent culture and keeping an up-to-date issues list, Pauline’s advice is invaluable for practice owners seeking to empower their teams and effectively address persistent hurdles. What You'll Learn in This Episode: Tune in now to uncover transformative strategies for overcoming dental practice challenges with Dr. Pauline Le! ‍ ‍ Sponsors:‍ ‍ All-In-One Cloud-Based Dental Software Created by Dentists for Dentists. Patient engagement, clinical, and practice management software that helps your dental practice grow without compromise. Click or copy and paste the link here for a special offer! https://thedentalmarketer.lpages.co/oryx/‍ You can reach out to Dr. Pauline Le here: Website: ledentalspa.com Instagram: instagram.com/drpaulinele Other Mentions and Links: ‍ Books: Traction: Get a Grip on Your Business ‍ Software: ClickUp ‍ If you want your questions answered on Monday Morning Episodes, ask me on these platforms: My Newsletter: https://thedentalmarketer.lpages.co/newsletter/ The Dental Marketer Society Facebook Group: https://www.facebook.com/groups/2031814726927041 ‍ Episode Transcript (Auto-Generated - Please Excuse Errors) ‍ Michael: Hey, Pauline, so talk to us. What's one piece of advice you can give us this Monday morning? Pauline: I would say that we all have issues. Michael: Interesting. Can you expand on that a little bit more? What do you mean? Pauline: In any business, we all have the same exact issues and the sooner you will admit that you have issues and identify them, we can discuss them and we can solve them. That's Michael: Okay, so then many practice owners feel they have challenges that are one of a kind, right? at what point did you realize that the issues you were facing were not unique to your practice? And then how did this change your approach to solving those issues? Pauline: When I started joining different groups of other dentists, other practice owners, and a lot of the Facebook groups are really helpful. I just started seeing a trend where people were posting the same questions, the same issues, the same problems and grateful for this community, right? But what I was finding was some of these groups can become where people are just coming in to vent and they weren't necessarily actually solving the problem. issues. So that's when I started noticing that, okay, it's the same recurrent problems. And I grew up where my parents owned businesses. And although different businesses than mine I started seeing things parallel, people have the same complaints, whether it be about patients. People, your team or procedures, right? So processes people always end up having the same types of issues in whatever business they have. So I just started seeing things parallel. Michael: Interesting. So then in these groups specifically, what were some of the things where you feel like. Man, you're just venting like this is a common thread where people just vent and vent and vent Pauline: I think the most common one lately has been what they can't find hygienists. They can't find quote unquote good people good employees...

Through associateship, starting her own practice, and all the challenges along the way, Dr. Landi Rosenau's journey is a testament to resilience and ambition. From her initial career as an ER nurse, Landi discovered her passion for dentistry through firsthand exposure within her then-husband's practice. This pivotal encounter, combined with an unmet need for continuous patient care in nursing, motivated her transition to dental school. The story truly takes shape during the COVID pandemic, when Landi seized the opportunity to reinvent her career, establishing her own practice. Her decision was fueled by the desire for autonomy and improved work conditions, which she successfully achieved through strategic patient management and strong internal communication protocols. Take a deeper dive as Dr. Landi Rosenau candidly shares the ups and downs of developing her practice. Building her business mainly on referrals and word-of-mouth, she underscores the essential role of an efficient, coordinated team. Yet, her path was not without challenges, facing critical issues with external partnerships like her IT company and other vendors. These setbacks not only taught her the power of instinct and control over financial aspects but also strengthened her resolve. As she reflects on these experiences, Landi provides invaluable lessons about balancing personal and professional demands, making patient-centered choices, and emphasizing the importance of a supportive work environment—insights that resonate deeply with anyone navigating the dental industry. What You'll Learn in This Episode: Tune in now to discover how Dr. Landi Rosenau turned challenges into opportunities in her practice! ‍ ‍ Guest: Dr. Landi Rosenau Practice Name: Flourish Family & General Dentistry Check out Landi's Media: Website: flourishdentistry.com Facebook: facebook.com/drlandij ‍ Other Mentions and Links: ‍ Insurance Companies/Services: Delta Dental Wisdom Dental Billing ‍ Brands/Products: Lowe's Botox Benco Dental Galderma Patterson Dental Dentistry Support ‍ Practice Management Software: Curve Dental Open Dental Dentrix ‍ Press: Change Healthcare Data Breach ‍ Books: The Culture Code: The Secrets of Highly Successful Groups ‍ Host: Michael Arias ‍Website: The Dental Marketer Join my newsletter: https://thedentalmarketer.lpages.co/newsletter/‍ Join this podcast's Facebook Group: The Dental Marketer Society ‍ Please don't forget to share with us on Instagram when you are listening to the podcast AND if you are really wanting to show us love, then please leave a 5 star review on iTunes! [Click here to leave a review on iTunes] ‍ p.s. Some links are affiliate links, which means that if you choose to make a purchase, I will earn a commission. This commission comes at no additional cost to you. Please understand that we have experience with these products/ company, and I recommend them because they are helpful and useful, not because of the small commissions we make if you decide to buy something. Please do not spend any money unless you feel you need them or that they will help you with your goals.

‍ Imagine a dental practice where team well-being takes center stage, resulting in enhanced patient care! In this Monday Morning Episode, Josey Sewell reveals groundbreaking dental practice management strategies, particularly focusing on effective recruitment and retention of hygienists. Emphasizing that the team's wellness is as crucial as patient care, Josey shares how attending to the needs of your dental staff can transform your practice. We get an insider's view into the common pitfalls in leadership that often drive valuable employees away and discover Josey's transformative "Connect, Measure, Coach" framework designed to uplift leadership and engagement. Dive deeper as Josey introduces her comprehensive five Ps framework—Purpose, People, Power, Prosperity, and Performance—where each facet plays a pivotal role in creating a thriving work environment. By setting and tracking goals within these realms, leaders can mitigate burnout and boost workplace satisfaction. Josey also shares valuable insights on how the delicate balance between vulnerability and authority can cultivate trust among the team. This episode empowers dental leaders with practical tools to enhance their leadership skills and build a dedicated, satisfied dental team. What You'll Learn in This Episode: Dive into today's episode to learn more about team growth and the team-centered approach! ‍ ‍ You can reach out to Josey Sewell here: Instagram: instagram.com/joseysewell Email: josey@joseysewell.com Other Mentions and Links: ‍ People: Simon Sinek John C. Maxwell Benjamin Hardy Dan Sullivan ‍ If you want your questions answered on Monday Morning Episodes, ask me on these platforms: My Newsletter: https://thedentalmarketer.lpages.co/newsletter/ The Dental Marketer Society Facebook Group: https://www.facebook.com/groups/2031814726927041 ‍ Episode Transcript (Auto-Generated - Please Excuse Errors) ‍ Michael: Hey, Josie. So talk to us. What's one piece of advice you can give us this Monday morning? Josey: Oh, I'm so excited about this. My piece of advice is that your number one customer is absolutely your team. Over your patients. And I know a lot of dentists probably panic when I say that, but we spend a ton of time and effort and energy on marketing and taking great care of our patients. But when we take great care of our team, that's going to translate to great patient care. And today I'd actually like to talk in particular about recruiting and retention of hygienists. Having been a hygienist myself, been a hygiene director, I've been a COO of a dental group. And what I will tell you now as a coach helping people across the country is that every single one of the clients that I work with, they are struggling with finding and retaining dental hygienists. And what I find is that a lot of people typically use COVID as an excuse. They'll say, Oh, COVID happened. It shut the world down. And we saw hygienists leave the profession. And we know that about 10 percent of hygienists did leave the field. And I think that that's really unfortunate. But now what we hear is that people just say, there's just not any hygienists available. They just don't want to work. They don't want to be in clinic. And what I would say from being a hygienist and being in the hygiene community is actually that hygienists do want to work. They do love clinical, but the reason that we've seen some of them leave the field and the reason that we see a lot of hygienists who have chosen A permanent job as temping is because we have a leadership crisis. And what I mean by that is hygienists are choosing not to work in your company because you're not leading them in a way that is meaningful to them. Michael: Okay. Gotcha. So then what specific leadership behaviors have you observed that push Hygienist and team members to leave and how can practice owners correct these behaviors before losing valuable staff? Josey: Yeah So I have a very simple framework That I find...

‍ How can a well-managed hygiene department skyrocket production in your practice? Today we're diving into a conversation with Dr. Bill Trout and consultant Tiffany Wuebben to unravel the often underestimated but crucial role of hygiene departments in dental practice success. Dr. Trout, a veteran in managing multiple practice locations, shares how his operations thrive through strategic organization and empowered leadership. He brings to light the indispensable contribution of his wife, and his hygiene team lead, illustrating a well-oiled machine where each part enhances the other. Tiffany complements this by detailing how she has collaborated with Dr. Trout to significantly elevate the practice's hygiene department through focused analytics and the innovative use of CareStack's customized scorecards. Continuing the discussion, Tiffany emphasizes the significance of consistent training and comprehensive metrics in enhancing dental hygiene performance. The duo shares practical strategies for transitioning from a micromanagement style to one where responsibility is effectively delegated, allowing for a harmonious office environment. As they wrap up, Dr. Trout and Tiffany provide actionable advice for dental practice owners looking to strengthen their hygiene operations. This episode is a treasure trove of insights on building a system that champions leadership, patient care, and operational excellence, with Tiffany offering additional resources and guidance for those keen on further exploration. What You'll Learn in This Episode: Tune in now to discover how to empower your hygiene department! ‍ ‍ Sponsors: ‍ Modern, Secure, Cloud-Based Dental Software for Growing Your Practice! With state-of-the-art features including Online Appointments, Integrated Payments, Text Reminders and more. Click the link here for a special offer:https://thedentalmarketer.lpages.co/carestack/‍ Guest: Dr. Bill Trout & Tiffany Wuebben Practice Name: Dental Wellness Centers of Georgia Check out Bill and Tiffany's Media: Dr. Trout's Practices: dentalwellnessga.com Dr. Trout's Email: troutTCD@msn.com Dr. Trout's Phone: 912-665-2792 Tiffany's Website: thehygienepreneur.com Tiffany's Email: tiffany@thehygienepreneur.com Grab a Free Copy of Tiffany's Book! Other Mentions and Links: ‍ Patient Benefit Organizations: Careington Connection Dental Dentemax Education: The University of Georgia People: Nick Saban - Alabama Football Coach Businesses/Brands: McDonald's Burger King Hardee's In-N-Out Burger ‍ Host: Michael Arias ‍Website: The Dental Marketer Join my newsletter: https://thedentalmarketer.lpages.co/newsletter/‍ Join this podcast's Facebook Group: The Dental Marketer Society ‍ Please don't forget to share with us on Instagram when you are listening to the podcast AND if you are really wanting to show us love, then please leave a 5 star review on iTunes! [Click here to leave a review on iTunes] ‍ p.s. Some links are affiliate links, which means that if you choose to make a purchase, I will earn a commission. This commission comes at no additional cost to you. Please understand that we have experience with these products/ company, and I recommend them because they are helpful and useful, not because of the small commissions we make if you decide to buy something. Please do not spend any money unless you feel you need them or that they will help you with your goals.

‍ How often do leaders find themselves in situations where silence could have been their most powerful tool? In this episode, we dive deep into the leadership journey of Dr. Manrina Rhode and learn about the transformative lessons she's embraced as a business owner. Dr. Manrina candidly reveals her shift from a leader eager to express every thought to one who masterfully chooses her words. She shares intimate reflections on learning when to "shut up," a tactic that has redefined her approach to managing teams and maintaining a harmonious workplace environment. Her story is a compelling exploration of the inner changes she made to lead more effectively. Drawing from her own experiences, Dr. Manrina offers a toolbox of strategies vital for any leader aiming to foster accountability and support within their teams. From scheduling regular meetings to address concerns in a steady, composed fashion, to the importance of documenting and constructively addressing recurring issues, her advice is both practical and refreshingly honest. This episode is not just an insightful peek into her leadership evolution but a guide filled with actionable ideas any practice owner can implement to refine their communication style and team dynamics. What You'll Learn in This Episode: Tune in to discover how to communicate more effectively with your team! ‍ ‍ ‍ Sponsors:‍ ‍ https://gusto.com/tdm‍ Dr. Manrina RhodeInstagram: instagram.com/drmanrinarhode Other Mentions and Links: ‍ Brands: Botox ‍ If you want your questions answered on Monday Morning Episodes, ask me on these platforms: My Newsletter: https://thedentalmarketer.lpages.co/newsletter/ The Dental Marketer Society Facebook Group: https://www.facebook.com/groups/2031814726927041 ‍ Episode Transcript (Auto-Generated - Please Excuse Errors) ‍ Michael: amen. Rena, so talk to us. What's one piece of advice you can give us this Monday morning? Manrina: My piece of advice is to learn to shut. Michael: Expound on that a little bit. is that advice? Manrina: I think it's something that I've had to learn as a business owner and it goes against everything I learned before I was a business owner. So as young lady growing up and then as an associate dentist, I always believed it was important to speak my mind. And if someone had upset me, offended me, done something that felt like an injustice, To speak out loud about it, and I kind of pride myself for being that person and doing that. and as a business owner, I've learned that's not always the best way to go. And with your team, if every time they do something wrong that upsets you, like, I don't know, like I had someone today send out one of my patients, the wrong skincare product. They wanted one product and they sent them another product, you know, and I was like, why, why did you send the wrong product? And, you know, they said, oh, they were next to each other. And I think, you know, the, the old marina and the way that had been brought up and what I'd always believed to be correct. would have really wanted to talk about that and explore it and understand it and be like, but how is that an answer to sell me that because they were next to each other? If someone's ordered hydrate lip oil, you send them, hydrate lip oil, why would you send them plumpbut what I have learned, being a boss. Is it's not my place to then have that conversation. it's just my place to listen and accept and say, okay, and that's it. Shut up. Okay. And that's such a journey for me. because it went against my essence of just like really explaining how I feel. and to the point of like, then when you see the,person later on and, you know, in the staff room and they say, Oh, I'm really sorry about that. skincare thing. just smiling at them genuinely back and saying, okay, maybe how I was feeling, but I've had to learn this mass suppression of emotion opinions. So just, obviously it's important to take note of everything that's going on around you. I'll...

What are the real-life challenges and triumphs transitioning from corporate dentistry to an acquisition? In this conversation, we welcome Dr. Noah Mustafa, a dentist who didn't just stop at practicing dentistry—he redefined it. Dr. Mustafa opens up about his inspiring journey, recounting his experiences transitioning from the predictable world of corporate dentistry to becoming the proud owner of Luna Dental in Toms River, New Jersey. He walks us through the challenges he encountered, from gaining patient trust to the integral steps he took to foster a respectful and communicative team atmosphere. This episode is a goldmine of insights for anyone curious about the intricacies of running a dental practice and the importance of compassionate caregiving. The episode doesn't just stop at dental techniques; it delves into operational strategies, like the crucial role of search engine optimization for enhancing the clinic's online presence and the careful upgrades he made to practice management software. Dr. Mustafa further enriches the conversation with personal anecdotes about striking a balance between his demanding profession and family, sharing insights into leadership and the indispensable value of grit. Dr. Mustafa's also reflects on unwinding after a busy day and the principles that guide his steadfast commitment to both his patients and his team. What You'll Learn in This Episode: Tune in to uncover the secrets behind Dr. Mustafa's successful practice acquisition! ‍ ‍ Sponsors:‍ ‍ All-In-One Cloud-Based Dental Software Created by Dentists for Dentists. Patient engagement, clinical, and practice management software that helps your dental practice grow without compromise. Click or copy and paste the link here for a special offer! https://thedentalmarketer.lpages.co/oryx/‍ Guest: Dr. Noah Mustafa Practice Name: Luna Dental Check out Noah's Media: Website: lunadentalnj.com Phone: 732-244-3444 Instagram: instagram.com/lunadentalnj ‍ Other Mentions and Links: ‍ Businesses: Aspen Dental ‍ Software/Tools: Dentrix Ahrefs Canva WordPress ‍ People: Frank Sinatra ‍ Products: Acupressure Mat ‍ Host: Michael Arias ‍Website: The Dental Marketer Join my newsletter: https://thedentalmarketer.lpages.co/newsletter/‍ Join this podcast's Facebook Group: The Dental Marketer Society ‍ Please don't forget to share with us on Instagram when you are listening to the podcast AND if you are really wanting to show us love, then please leave a 5 star review on iTunes! [Click here to leave a review on iTunes] ‍ p.s. Some links are affiliate links, which means that if you choose to make a purchase, I will earn a commission. This commission comes at no additional cost to you. Please understand that we have experience with these products/ company, and I recommend them because they are helpful and useful, not because of the small commissions we make if you decide to buy something. Please do not spend any money unless you feel you need them or that they will help you with your goals.

‍ Balancing life and business can often feel like a precarious tightrope walk, but Dr. Desiree Yazdan shares her personal journey of mastering this art. In this episode, Dr. Yazdan opens up about her transformative shift from a demanding workaholic schedule to a more sustainable, lifestyle-friendly business model. After becoming a mother, she realized the need to create a professional life that reconciles with her personal values and priorities. Dr. Yazdan candidly discusses the trials and triumphs of setting new boundaries, the pushback she faced from her team and clients, and how she triumphed by maintaining a steadfast positive mindset. Learn how Dr. Yazdan adheres to her revamped work hours and maintains her productivity without compromising her well-being. What You'll Learn in This Episode: Don't miss this chance to learn about balancing your business and your lifestyle—tune in now! ‍ Pediatric Dental Marketing Course pediatricdentalmarketingcourse.com‍ You can reach out to Dr. Desiree Yazdan here: Instagram: instagram.com/dryazdan Email: drdyadzan@gmail.com ‍ If you want your questions answered on Monday Morning Episodes, ask me on these platforms: My Newsletter: https://thedentalmarketer.lpages.co/newsletter/ The Dental Marketer Society Facebook Group: https://www.facebook.com/groups/2031814726927041 ‍ Episode Transcript (Auto-Generated - Please Excuse Errors) ‍ Michael: Hey, Desiree, so talk to us. What's one piece of advice you can give us this Monday morning? Desiree: I would say the piece of advice is to build your lifestyle first and then build your business around that. Michael: with that being said, what if we want to grow in our community that we are at, or we decide to listen to the demographics and think, Hey, this is the best ratio to patient. Okay. Thanks. Let's move here. And then later on, we realized we don't really like where we're at. Desiree: Yeah. So obviously you have to like, look at what's around you and what you're doing. But, when I said that, I think because I'm a mom, I have two little kids. And before I had kids, I was working always kind of at the expense of myself. I was open all the time, like 12, 13 hours a day. If somebody needed me in the middle of the night, I was available. Like, and I thought that that is what I needed to create a successful business. And then once I had my first daughter, I was like, okay, this just isn't sustainable. And so I started to analyze, what can I do to. Make my patients still feel like they're being really well taken care of, but also make sure that I'm taking care of my family. that's when I started to think how do I want my day to actually be? And yeah, you can't just be open for like three hours a day and then expect to have a super successful business, but you can decide what times you want to be working, what days you want to be working and then build your success off that. I just.Requires you to be much more efficient with the time that you are working. So like understand business, you have to know your numbers, you have to learn how to have a positive mindset consistently, take yourself out of the negative spirals quickly, and then just get yourself to a place where you could be really efficient in a smaller amount of time. Gotcha. So then how did you realize this wasn't sustainable? Yeah. I mean, I was just working so much. I was always working and I thought it was like a good thing. I would pride myself on like, Oh, I'm like a workaholic. And then, I think one of the times that really stood out to me, it was Thanksgiving and I just pulled up to my parents house with my husband. And I had a phone call from a patient who broke a temporary. And she wasn't even like super concerned. She was just like, ah, is this okay? And I remember walking upstairs to my parents house. And then being like, oh, I have to go. There's like a patient that broke a temporary like I'll go in and see her and whatever. and then I remember when I...

How do effective dental billing practices shape the trust between patients and doctors? In this episode, Michael sits down with Dr. Ryan Hungate, a visionary orthodontist, to discuss the pivotal role transparency plays in the billing process within dental practices. Dr. Hungate challenges the opaque systems currently in use, drawing parallels to other industries where costs are known upfront, and highlights the absurdity of keeping patients in the dark. He passionately discusses how advancements in technology, like the innovative Eligibility Pro tool integrated within the Dentrix management system, streamline insurance verifications. By automating these processes, dental offices not only alleviate the administrative burden but also provide patients with clear and accurate cost estimates right away, fostering trust and enhancing the patient experience. Throughout the conversation, Dr. Hungate emphasizes the broader implications of transparent billing on treatment acceptance rates. By approaching financial discussions with clarity and empathy, and offering flexible financing options, practices can significantly improve patient outcomes. He underscores the importance of regular process reviews to ensure that dental practices are exceeding patient expectations. The takeaway is clear: adopting automated solutions isn't just a technological upgrade; it's an ethical commitment to providing transparent, affordable care. What You'll Learn in This Episode: Join us as we explore how transparency is crucial for building lasting patient relationships! ‍ ‍ Sponsors:‍ ‍ https://gusto.com/tdm‍ Guest: Dr. Ryan Hungate Business Name: Henry Schein One Check out Ryan's Media: Website: henryscheinone.com Website: dentrix.com Eligibility Essentials and Pro: learn.dentrixascend.com/dentrix-ascend-eligibility-pro Instagram: instagram.com/rjhungate LinkedIn: linkedin.com/in/ryanjhungate ‍ Other Mentions and Links: ‍ Businesses/Services: Tend Dentologie CareCredit OpenTable ‍ Software: Dentrix Ascend Open Dental Eaglesoft ‍ People: Henry Ford Steve Jobs Taylor Swift ‍ Movies: Glengarry Glen Ross ‍ Insurance: MetLife ‍ Brands: Lexus ‍ Host: Michael Arias ‍Website: The Dental Marketer Join my newsletter: https://thedentalmarketer.lpages.co/newsletter/‍ Join this podcast's Facebook Group: The Dental Marketer Society ‍ Please don't forget to share with us on Instagram when you are listening to the podcast AND if you are really wanting to show us love, then please leave a 5 star review on iTunes! [Click here to leave a review on iTunes] ‍ p.s. Some links are affiliate links, which means that if you choose to make a purchase, I will earn a commission. This commission comes at no additional cost to you. Please understand that we have experience with these products/ company, and I recommend them because they are helpful and useful, not because of the small commissions we make if you decide to buy something. Please do not spend any money unless you feel you need them or that they will help you with your goals.‍

‍ Can a dental practice function on a NO-hygienist model? In this Monday Morning Episode, I sit down with Dr. Ron Schefdore, a trailblazing dentist who dared to challenge the conventional hygienist-dependent model and hasn't looked back since. He bravely shares his transformative journey, detailing the hurdles and victories of running a practice without hygienists. By prioritizing time with patients and refining diagnostic capabilities, Dr. Schefdore not only enhanced patient care but unveiled significant financial benefits. He offers a candid look into the operational dynamics of his practice, demonstrating how a focus on customer relationships can complement financial growth in the dental industry. Further into the conversation, Dr. Schefdore delves into practical strategies for managing the shift, particularly in scenarios involving the exit of hygienists. His methodical approach includes a gradual dropping of insurances to attract and maintain loyal and high-quality patients, while emphasizing the pivotal role of training and teamwork. Ron passionately challenges the traditional mindsets that dominate dental practices and invites you to do the same! What You'll Learn in This Episode: Tune in now to explore the no-hygienist model with Dr. Ron Schefdore! ‍ ‍ Sponsors: ‍ Modern, Secure, Cloud-Based Dental Software for Growing Your Practice! With state-of-the-art features including Online Appointments, Integrated Payments, Text Reminders and more. Click the link here for a special offer: https://thedentalmarketer.lpages.co/carestack/‍ You can reach out to Dr. Ron Schefdore here: Website: https://www.pharmaden.net/ Facebook Page: https://www.facebook.com/dentalcoachingsystems/ ‍ Mentions and Links: ‍ Education: Loma Linda University ‍ If you want your questions answered on Monday Morning Episodes, ask me on these platforms: My Newsletter: https://thedentalmarketer.lpages.co/newsletter/ The Dental Marketer Society Facebook Group: https://www.facebook.com/groups/2031814726927041 ‍ Episode Transcript (Auto-Generated - Please Excuse Errors) ‍ Michael: Hey Ron. So talk to us. What's one piece of advice you can give us this Monday morning? Ron: Don't worry about not finding a hygienist or having hygienist issues because I did a no hygienist model very successfully for decades. And I teach that to dentists now and how to do the same thing. Michael: Interesting. Okay. So if you can a little bit expand on, how did you first transition to the no hygienist model and what were the biggest operational challenges you faced? Ron: The first 17 years in practice, we built three practices. I owned the three buildings. Staff of 36 associates out of network financially. It was fantastic. It was like every dentist's dream, right? And what I realized after that long of managing people that that is not my forte drove me nuts somebody offered me some stupid money and I took it And thank God because it gave me an opportunity to grow up now being a dentist and say, you know, what do I really want to do? Why am I here? What excites me? And for me, it was spending more patient time, which a lot of doctors want to do. So I says, if I want to spend more doctor time, and I really want to help people with their perio, get them cure basically of perio, get them to look better, the things that excited me and the work I wanted to do, that means that I can't be chair hopping. Forget the chair hopping. I don't know a dentist that likes it. I mean, There is some weirdos that like it, but who the hell wants to keep jumping from chair to chair? This never excited me, never interested me. And not getting paid, they're all joining these cut rate insurances. Why you went to all the schools, spent all this money and you're an expert. Why are you doing that? I never bought into that and I had, a bunch of money. So I didn't really need to worry about the money when I opened up the second practice of a new hygienist model. we figured it out...

What do the ins and outs of an emergency care practice partnership look like? In this episode, we dive into the remarkable journey of Dr. Rasheeda Johnson, who shares her path from a passionate young dental enthusiast to the proud owner of Dentcare Now. Dr. Johnson reveals how her early experiences working in various practices laid the foundation for her career, eventually culminating in the creation of her innovative urgent care dental model. Open seven days a week, Dentcare Now stands out by offering emergency dental services even on most holidays, challenging the norms of traditional dental clinics. Through her story, Dr. Johnson illustrates the importance of having a strong vision, team alignment, and the courage to navigate the challenges of entrepreneurship. Facing the unexpected twists brought by the COVID-19 pandemic, Dr. Johnson not only kept her practice afloat but successfully doubled its revenue by 2022 through strategic adaptations like adopting CareStack and enhancing patient accessibility with online tools. Her candid discussion on the importance of empathy and flexibility in staffing reveals key elements behind her practice's success. Dr. Johnson also offers practical advice for aspiring practice owners, emphasizing the critical nature of meticulous planning and communication, especially in business partnerships. Opting for new practice startups over acquisitions, she shares insights on establishing a distinct and effective operational model. What You'll Learn in This Episode: Tune in now to discover how Dr. Johnson revolutionized dental care with her unique business model! ‍ ‍ Sponsors: ‍ Modern, Secure, Cloud-Based Dental Software for Growing Your Practice! With state-of-the-art features including Online Appointments, Integrated Payments, Text Reminders and more. Click the link here for a special offer:https://thedentalmarketer.lpages.co/carestack/‍ Guest: Dr. Rasheeda Johnson Practice Name: Dentcare Now Check out Rasheeda's Media: Website: https://www.dentcarenow.com/ Instagram: https://www.instagram.com/thetraveldentista/ LinkedIn: Rasheeda Johnson ‍ Other Mentions and Links: ‍ Businesses/Brands: Henry Schein Microsoft ‍ Practice Management Software: Eaglesoft Open Dental Dentrix Ascend Planet DDS ‍ Tools: Google Ads ‍ Insurance: Delta Dental ‍ ‍ Host: Michael Arias ‍Website: The Dental Marketer Join my newsletter: https://thedentalmarketer.lpages.co/newsletter/‍ Join this podcast's Facebook Group: The Dental Marketer Society ‍ Please don't forget to share with us on Instagram when you are listening to the podcast AND if you are really wanting to show us love, then please leave a 5 star review on iTunes! [Click here to leave a review on iTunes] ‍ p.s. Some links are affiliate links, which means that if you choose to make a purchase, I will earn a commission. This commission comes at no additional cost to you. Please understand that we have experience with these products/ company, and I recommend them because they are helpful and useful, not because of the small commissions we make if you decide to buy something. Please do not spend any money unless you feel you need them or that they will help you with your goals.‍

How can a dedicated CEO day skyrocket your practice growth? In this episode, Dr. Rehan Shahid shares his wisdom on transitioning from merely being a dentist to embracing the role of a CEO. Discover how to "work less and earn more" by implementing efficient systems that streamline operations and enhance patient care. Dive into the nuances of building a robust practice, where patient feedback is the compass guiding success and training your staff is the keystone to maintaining excellence. Dr. Rehan opens up about his personal journey, taking you through the trials and triumphs of managing a practice from the ground up. Explore his strategies for time management during the challenging startup phase and understand the critical importance of dedicating time to strategic business planning. Through practical tips and heartfelt stories, this episode sheds light on creating sustainable growth in your practice by sharpening operational efficiency and elevating the patient experience. Whether you're a new practice owner or a seasoned dentist, Dr. Rehan's insights are your roadmap to redefining dental success. What You'll Learn in This Episode: Tune in now to discover how to elevate your practice's growth with Dr. Rehan's expert advice! ‍ ‍ Sponsors: Studio 8E8: Dentistry’s story-driven marketing agency. Traditional marketing repels. Story-first dental marketing attracts. We bring your story to life in a way that captivates and connects: https://s8e8.com/affiliates/tdm?utm_source=tdm&utm_medium=affiliate&wc_clear=true ‍ You can reach out to Dr. Rehan Shahid here: Instagram: https://www.instagram.com/drrehanshahiddds/ Email: drrehanshahiddds@gmail.com ‍ Mentions and Links: ‍ Terms: LMS - Learning Management System ‍ People: Dr. Scott Leune ‍ Books: Buy Back Your Time ‍ Businesses: Breakaway ‍ If you want your questions answered on Monday Morning Episodes, ask me on these platforms: My Newsletter: https://thedentalmarketer.lpages.co/newsletter/ The Dental Marketer Society Facebook Group: https://www.facebook.com/groups/2031814726927041 ‍ Episode Transcript (Auto-Generated - Please Excuse Errors) ‍ Michael: Hey Rehan, talk to us. What's one piece of advice you can give us this Monday morning? Rehan: Hey, Michael, the best piece of advice I would give would be work less to make more money. Michael: Work less to make more money. Expand a little bit on that. What do you mean? Rehan: Yeah. So it's kind of, ironic when you actually play less dentist and play more the owner or the CEO of your company, you'd actually end up making more money. And a lot of people find that counterintuitive, but when you actually really dive deeper into that, it makes 100 percent sense. Michael: So for example, when you're doing your startup, you're opening up things like that, you kind of have to be on the clinical side, don't you? Rehan: Yeah. So you have to be on the clinical side, but in a startup example, someone has to be actually creating the systems that you do in your office. Figuring out your marketing campaigns, figuring out, Hey, if I want to do this amazing new patient experience. What does that look like from someone walking into the door to leaving the door? And that's not going to be your team, really, that's coming up with all of that because it's a startup. Like you have to, as an owner, create that. And so a lot of people make that mistake and they just jump right into dentistry. And that's good as a producer, but then you're not really playing the owner at that point. So you don't want to be your own associate. You want to be the CEO of your company. Michael: So that just Rehan: happens to do dentistry. Michael: Yeah. I like that. So then I know many practice owners, struggle with, streamlining their operational flow. So for you right now, what specific systems or processes have you implemented that have made the biggest impact do you measure their success? Rehan: there's a couple of ones that we've...

‍ Dive into the world of dental entrepreneurship with Dr. Eric J. Roman as he candidly shares the triumphs and trials of steering a $13 million dental group. In this episode, Dr. Roman reflects on his dynamic journey from being a chairside dentist to a strategic CEO. He recounts how regulatory challenges led to the company's dramatic collapse, shedding light on the crucial lessons learned. As he navigated these changes, Dr. Roman emphasizes the power of hiring and nurturing talented dentists for multi-location success and reveals the intense personal costs, including strains on his family life and mental health. His story is one of resilience and reevaluation, as he ultimately pivoted from business ownership to coaching, focusing on blending professional ambitions with personal fulfillment. You will gain practical wisdom on leadership and operational excellence within the dental field, as Dr. Roman shares actionable strategies derived from his experiences. He stresses the critical role of consistent communication and meaningful interactions in fostering a motivated workforce, encouraging practices such as weekly check-ins and quarterly reviews. Further, he delves into common operational hiccups like patient flow and billing automation, offering concrete advice for improvement. Ultimately, Dr. Roman advocates for creating a supportive workplace culture that champions holistic employee well-being, making this episode a treasure trove of insights for dentists and entrepreneurs alike. What You'll Learn in This Episode: Tune in to uncover invaluable lessons on merging personal growth with professional accomplishments in the dental industry! ‍ ‍ Sponsors:‍ ‍ https://gusto.com/tdm‍ Guest: Dr. Eric J. Roman Business Name: 1LifeSystem Check out Eric's Media: Personal Website: https://drericjroman.com/ Business Website: https://1lifesystem.com/ ‍ Other Mentions and Links: ‍ Terms: NPS (Net Promoter Score) KPIs (Key Performance Indicators) ‍ Groups/Communities: DEO (Dental Entrepreneur Organization) ‍ People: Jacob Puhl Jeff Bezos Josie Sewell ‍ Brands/Places: GAP ‍ Host: Michael Arias ‍Website: The Dental Marketer Join my newsletter: https://thedentalmarketer.lpages.co/newsletter/‍ Join this podcast's Facebook Group: The Dental Marketer Society ‍ Please don't forget to share with us on Instagram when you are listening to the podcast AND if you are really wanting to show us love, then please leave a 5 star review on iTunes! [Click here to leave a review on iTunes] ‍ p.s. Some links are affiliate links, which means that if you choose to make a purchase, I will earn a commission. This commission comes at no additional cost to you. Please understand that we have experience with these products/ company, and I recommend them because they are helpful and useful, not because of the small commissions we make if you decide to buy something. Please do not spend any money unless you feel you need them or that they will help you with your goals.

Does the DIY approach lead to success in the dental startup world? This Monday Morning Episode launches into the realities of starting a dental practice with insights from Stephen Trutter, president of Ideal Practices. Throughout the conversation, Stephen dispels common myths surrounding DIY methodologies and unveils critical insights into building a successful practice from the ground up. He emphasizes the indispensable role of demographics, advising against relying solely on generic ratios when choosing a location. Instead, understanding competition, patient trends, and the unique characteristics of a community can create a foundation for lasting success. Real estate considerations and marketing strategies also take center stage in today's episode. Stephen cautions against the temptation of skimping on real estate investments and stresses the role of thorough representation in negotiations. Moreover, he discusses how DIY marketing efforts often fall short, advocating for a balanced strategy that incorporates professional guidance to maximize long-term ROI. As the episode wraps up, Stephen invites listeners to deepen their knowledge with additional resources like his two-day "Startup Practice Blueprint" course and his insightful book, "The Startup Dentist." What You'll Learn in This Episode: Tune in now to discover if the DIY approach is right for your practice! ‍ ‍ Learn More About the Ground Marketing Course Here: Website: https://thedentalmarketer.lpages.co/the-ground-marketing-course-open-enrollment/ ‍ You can reach out to Stephen Trutter here: Website: https://idealpractices.com/ Startup Practice Blueprint Course: http://www.startuppracticeblueprint.com/ Stephen's Book - The Startup Dentist: http://www.thestartupdentistbook.com/ ‍ Mentions and Links: ‍ Groups/Communities: Dental Society ‍ People: LeBron James Michael Jordan Elon Musk ‍ Publications: Oxford Dictionary ‍ If you want your questions answered on Monday Morning Episodes, ask me on these platforms: My Newsletter: https://thedentalmarketer.lpages.co/newsletter/ The Dental Marketer Society Facebook Group: https://www.facebook.com/groups/2031814726927041 ‍ Episode Transcript (Auto-Generated - Please Excuse Errors) ‍ Michael: Hey, Steven. So talk to us. What's one piece of advice you can give us this Monday morning. Stephen: The one piece of advice I give you, Michael, is DIY practices are cheaper. There you go. DIY do it yourself. It's going to be cheaper. And I know that feels awkward because. Wait a minute. Like, I am the owner of ideal practices. And if most people don't know who we are, like we are one of the largest, if not the largest startup dental consulting in the country. What I'm saying is you don't need me. You don't need anybody. You can do a DIY practice. It can be cheaper. Now I did look this up this morning. You and I were laughing a few minutes ago in the Oxford dictionary the Google Oxford dictionary, whatever there is one cheaper means inexpensive because of inferior quality. So can you build a cheaper practice on your own? Sure. I think the challenge is that's kind of the undercurrent that's, existing today. So can you do it yourself? Absolutely. Can it be cheaper? Depends on if that's what your goal is and depends on if that's who you want to be in the community or are used to be known as that cheap dentist on the corner. most people when they ask ideal practices, there's like 3 things that are on most associates mind. There's these 3 areas of. Their startup that they're most concerned about and it's demographics. It's real estate and marketing. These are three hot buttons Here's what you need. You need space money and chairs. There is a practice you can start a practice tomorrow with space money and chairs, but there's a lot more layers that are there when I talk about these three layers of demographics real estate marketing These are probably the three biggest Components or probably the mosthot buttons...

Imagine a dental practice where technology seamlessly enhances patient care and optimizes administrative processes. In this enlightening episode, Dr. Kathryn Alderman shares her hands-on experience with integrating artificial intelligence (AI) into her practice. From clinical applications and administrative tasks to strategic business development, AI is reshaping how dentists manage their day-to-day operations. Dr. Alderman discusses how AI stands as a powerful ally for dental teams, confronting common industry challenges such as labor shortages and communication barriers, and offering innovative solutions through tools developed alongside MIT’s AI programs. Dr. Alderman provides practical insights into AI's role in modern dentistry, emphasizing the technology's potential to streamline repetitive tasks like patient communication and diagnostics. You will hear firsthand about the transformative impact of AI on tasks like x-ray diagnostics, ensuring greater accuracy and consistency. However, the path to embracing AI is not without hurdles. Dr. Alderman openly talks about overcoming resistance from staff wary of job displacement, sharing strategies for easing transitions by starting with manageable pilot projects. The episode wraps up with Dr. Alderman's advice for any dental practice keen on staying competitive: the future belongs to those who courageously integrate AI into their everyday workings. What You'll Learn in This Episode: Tune in to discover how AI can revolutionize your practice and set you ahead for the future! ‍ ‍ Guest: Dr. Kathryn Alderman Business Name: Intelligent Care Alliance Check out Kathryn's Media: Website: https://intelligentcarealliance.com/ Email: intelligentcarealliance@gmail.com LinkedIn: https://www.linkedin.com/in/drkathrynalderman/ Instagram: https://www.instagram.com/drkathrynalderman/ Facebook: https://www.facebook.com/IntelligentAllianceGlobal ‍ Other Mentions and Links: ‍ Kathryn's Podcast Episodes: ‍MMM [STARTUPS] SOME OF THE BEST WAYS TO HAVE A SCHEDULE FULL OF NEW PATIENTS BEFORE OPENING YOUR DOORS – THE DENTAL MARKETER PODCAST 371: DR. KATHRYN ALDERMAN | NEBRASKA FAMILY DENTISTRY – THE DENTAL MARKETER PODCAST MMM [GOOGLE ADS] EFFECTIVELY COMMUNICATING YOUR VALUE PROPOSITION TO CONVERT NEW PATIENTS – THE DENTAL MARKETER PODCAST MMM [CHATGPT] HARNESSING THE POWER OF AI IN YOUR DAILY TASKS FOR A MAXIMUM EFFICIENCY PRACTICE – THE DENTAL MARKETER PODCAST WHAT ARE THE BEST WAYS TO HAVE A SCHEDULE FULL OF NEW PATIENTS FOR MY NEW START-UP? ‍ AI Tools: Pearl Overjet ChatGPT Claude Gemini Meta AI ‍ Software/Tools: Excel Google Business WhatsApp QuickBooks ‍ Products: Invisalign ‍ Education: MIT ‍ Dental Insurance: Aetna ‍ Host: Michael Arias ‍Website: The Dental Marketer Join my newsletter: https://thedentalmarketer.lpages.co/newsletter/‍ Join this podcast's Facebook Group: The Dental Marketer Society ‍ Please don't forget to share with us on Instagram when you are listening to the podcast AND if you are really wanting to show us love, then please leave a 5 star review on iTunes! [Click here to leave a review on iTunes] ‍ p.s. Some links are affiliate links, which means that if you choose to make a purchase, I will earn a commission. This commission comes at no additional cost to you. Please understand that we have experience with these products/ company, and I recommend them because they are helpful and useful, not because of the small commissions we make if you decide to buy something. Please do not spend any money unless you feel you need them or that they will help you with your goals.‍

Imagine enjoying the freedom to focus on visionary leadership while your business runs like a well-oiled machine. This Monday Morning Episode dives deep into the art of systemization in business operations, partnering with systems expert David Jenyns to reveal transformative strategies that liberate business owners and team members from monotonous daily tasks. Discover insights behind legendary organizations like McDonald's and Netflix, as David sheds light on the benefits of implementing documented processes. This episode not only highlights how these processes lead to career growth, job security, and streamlined workflows but also tackles the common hurdle of team resistance, providing actionable advice on engaging early adopters and ensuring positive introductions to new systems. David emphasizes the importance of clear communication and tailored processes that strike the ideal balance between systemization and empowerment. He discusses how business owners can remove non-compliance excuses, set clear expectations, and build a team of systems-driven individuals, paving the way for sustainable success. Tune in to learn how to transform your business into a systemized powerhouse, where creativity and structure coexist seamlessly, all thanks to tried-and-true methodologies. What You'll Learn in This Episode: Tune in now to transform your business with expert strategies for systemization! ‍ ‍ You can reach out to David Jenyns here: Website: https://www.systemology.com/ ‍ Mentions and Links: ‍ Accounting Software: MYOB ‍ Brands: McDonald's Netflix ‍ If you want your questions answered on Monday Morning Episodes, ask me on these platforms: My Newsletter: https://thedentalmarketer.lpages.co/newsletter/ The Dental Marketer Society Facebook Group: https://www.facebook.com/groups/2031814726927041 ‍ Episode Transcript (Auto-Generated - Please Excuse Errors) ‍ Michael: Hey Dave, so talk to us. What's one piece of advice you can give us this Monday morning? David: When it comes to stepping out of the day to day operations as a business owner, you've got to capture your systems and your processes. And most importantly, you've got to get your team on board. And I feel like that's probably the biggest challenge for a lot of business owners. They try to systemize, they try it for a little bit, maybe one team member follows, maybe most of them don't, and then before they know it, everybody's forgotten about it, and it's just back to the way that things have always been. And it really, this one piece of advice I've got centers around how do you get your team on board? How do you get your team to follow process? And even. resistant team members. How do you get them to go, Oh, this is how we do things here. And key here is the way in which it's introduced to your team. A lot of business owners, when they go, Oh, we're going to start documenting our process. And we're going to have a particular way of doing things. The team member in their brain, they start to think, Should I be worried about my job? Is he trying to document what I'm doing so that he can replace me? Is he going to take my job offshore? I kind of like having this little black box where no one really knows what I'm doing because. It creates some level of job security for me. I don't want to capture my process and have that available and accessible for everybody else. So that's some of the things that go on in their head and that's what can make them resistant and then fall back to the ways that they may have done things in the past or not even want to share what it is that they're doing. So the bit of advice and the secret here is to really think about How it's going to benefit the team member. rather than just introducing it where the team thinks, Oh, the business owner is doing this to replace me, or maybe they want to go on a holiday. And, don't want to support that. Show them how, hang on, if you document your process or capture the way that...

‍ Have you ever considered how a single moment of clarity can transform your entire entrepreneurial journey? In this revealing episode, we have Vivek Kinra back on the show to delve into the highs and lows of his unique entrepreneurial path. Vivek opens up about the conception and growth of PPO Profits, detailing his approach to revolutionize practice profitability and navigate through contract restructuring. A true turning point came with the mounting stress from his multiple roles, culminating in a profound mental breakdown in March 2023, which forced him to re-evaluate his priorities. By candidly sharing his struggle with mental health, Vivek emphasizes the necessity of mental well-being in sustaining not just a business, but a balanced life. The discussion takes a transformative turn as Vivek explains his rationale for selling PPO Profits to Benco, focusing on ethical considerations, employee welfare, and ensuring a robust future for his team. Reflecting on his journey, he highlights lessons of trust, competence, and the importance of leading with integrity, both in business and personal life. This ethos paved the way for his company, Verrific, where Vivek continues to uphold the principles of stress-free management and ethical standards. Tune in to learn about his personal evolution towards a life that balances between professional success with personal peace, along with his insights on maintaining high ethical standards to enhance employee well-being and client trust. What You'll Learn in This Episode: Join us for an insightful journey into entrepreneurship and mental well-being—listen now and discover how integrity leads to both personal and professional success! ‍ ‍ Sponsors: ‍ Modern, Secure, Cloud-Based Dental Software for Growing Your Practice! With state-of-the-art features including Online Appointments, Integrated Payments, Text Reminders and more. Click the link here for a special offer:https://thedentalmarketer.lpages.co/carestack/‍ Guest: Vivek Kinra Business Name: Verrific Check out Vivek's Media: Website: https://www.verrific.biz/ Facebook: https://www.facebook.com/vkinra ‍ Other Mentions and Links: ‍ Vivek's Podcast Episodes: 309: VIVEK KINRA | SOMETIMES... TOO MANY CUSTOMERS IS NOT A GOOD PROBLEM TO HAVE – THE DENTAL MARKETER PODCAST MMM [INSURANCE] TREATMENT PLANNING THE RIGHT WAY & MAXIMIZING INSURANCE COMPANY REIMBURSEMENTS – THE DENTAL MARKETER PODCAST MMM [INSURANCE] THE MOST DENIED INSURANCE PROCEDURES & HOW TO WORK AROUND THEIR GUIDELINES TO BECOME APPROVED – THE DENTAL MARKETER PODCAST MMM [MEMBERSHIP PLANS] THE 3 MOST SIMPLE & EFFECTIVE TYPES OF IN-HOUSE MEMBERSHIP PLANS – THE DENTAL MARKETER PODCAST 145: VIVEK KINRA | FRIENDS DON'T LET FRIENDS HAVE BAD FEES – THE DENTAL MARKETER PODCAST ‍ Groups/Communities: The Making of a Dental Startup ‍ Businesses/Brands: PPO Profits Benco MetLife ‍ Terms: LOI - Letter of Intent GABA ‍ Books: Dental Coding with Confidence ‍ People: Elon Musk Chuck and Rick Cohen - Benco Jeff Bezos Alex Hormozi ‍ Movies: 3 Idiots ‍ Host: Michael Arias ‍Website: The Dental Marketer Join my newsletter: https://thedentalmarketer.lpages.co/newsletter/‍ Join this podcast's Facebook Group: The Dental Marketer Society ‍ Please don't forget to share with us on Instagram when you are listening to the podcast AND if you are really wanting to show us love, then please leave a 5 star review on iTunes! [Click here to leave a review on iTunes] ‍ p.s. Some links are affiliate links, which means that if you choose to make a purchase, I will earn a commission. This commission comes at no additional cost to you. Please understand that we have experience with these products/ company, and I recommend them because they are helpful and useful, not because of the small commissions we make if you decide to buy something. Please do not spend any money unless you feel you need them or that they will help you with your goals.

Is sobriety an all-or-nothing proposition in dentistry? In today's Monday Morning Episode, we've brought on Laura Nelson to uncover the nuanced conversation around alcohol use in the dental industry. Laura challenges the common perception that only those classified as "alcoholics" need to consider sobriety. Through personal insights, she stresses the importance of making conscious, sober decisions and explains how even social drinking can impact professional performance and practice culture. Dive deep into the pressures dentists face that often push them towards alcohol, and learn why open conversations about this topic need to happen more frequently and with less stigma. As the discussion unfolds, Laura passionately advocates for a supportive work environment, highlighting how unaddressed stress can erode a team's ability to thrive. She sheds light on the critical role leadership plays in maintaining mental well-being by demonstrating vulnerability. By setting the stage for honest, stigma-free dialogues, leaders can foster a space that encourages healthier lifestyle choices. The episode wraps up with actionable insights, including how individuals can connect with Laura and her community at Sober Life Rocks, to access peer support and resources for alcohol-related challenges. What You'll Learn in This Episode: Tune in to uncover empowering perspectives that can redefine your approach to sobriety and well-being in dentistry! ‍ ‍ Sponsors: ‍ Modern, Secure, Cloud-Based Dental Software for Growing Your Practice! With state-of-the-art features including Online Appointments, Integrated Payments, Text Reminders and more. Click the link here for a special offer: https://thedentalmarketer.lpages.co/carestack/‍ You can reach out to Laura Nelson here: Website: https://soberliferocks.com/ Facebook: https://www.facebook.com/soberliferocksprofessionals Instagram: https://www.instagram.com/soberliferocksdental/ TikTok: https://www.tiktok.com/@soberliferocks ‍ Mentions and Links: ‍ People: Dr. Brett Kessler ‍ If you want your questions answered on Monday Morning Episodes, ask me on these platforms: My Newsletter: https://thedentalmarketer.lpages.co/newsletter/ The Dental Marketer Society Facebook Group: https://www.facebook.com/groups/2031814726927041 ‍ Episode Transcript (Auto-Generated - Please Excuse Errors) ‍ Michael: Hey, Laura. So talk to us. What's one piece of advice you can give us this Monday morning. Laura: You don't have to be an alcoholic to stop drinking. Michael: Interesting. Can you expand a little bit more on that? Laura: Yes, for sure. I was one who was the typical casual drinker through my life, conferences, events, mommy wine culture, growing up, the whole thing. And couldn't see life without alcohol because I thought to stop drinking, first of all, I wouldn't have fun. Second of all, I had to hit rock bottom. Like I would, didn't consider myself an alcoholic. And I think there's a lot of people who are in that same space that I was in. But I wasn't educated in this area, and so it's important for me to talk about this because I want to make a difference in dental because there's a lot of people who choose not to drink, who feel the pressure to drink alcohol, and don't realize that you can choose not to drink, and it's okay. We can normalize sober choices in our industry. So. Alcoholism is not a yes or no. it's a spectrum. And if we understand wherever you are on the spectrum, it's your decision, what you want to do with your life and it's everybody else's decision. And we need to stop peer pressuring each other into the need to drink alcohol. Michael: Interesting. So on the spectrum here, where do you kind of see most in the industry as far as when it comes to like events and things like that? Laura: Sure. Yeah. So, Alcohol use disorder, if you've ever drank for the wrong reason, drank too much, or woke up in the morning and regretted drinking, you are on the spectrum, because alcohol is...

Unlock the secrets to a beautiful smile while learning from one of the most innovative minds in cosmetic dentistry today. In this enlightening episode, I'm in a thought-provoking conversation with Dr. Korinne Grieger, a functionally driven cosmetic dentist whose pioneering approach is transforming the field. Korinne shares her journey, revealing how advanced tools like biometrics, JBA, and T-Scan enhance her ability to precisely diagnose and treat dental issues. By ensuring a stable bite before any restorative work, she provides long-lasting and superior care. This episode explores how Korinne's blend of scientific rigor and creativity sets her apart in providing exceptional dental care. Dive deeper as Dr. Grieger discusses her adept use of social media to educate and connect with her patient community. Her approachable style and concise videos about dental procedures not only build trust but also attract patients who value transparency and expertise. Korinne also unveils the inner workings of her Scottsdale practice, focusing on her strategy of fostering a team full of critical thinkers and independent workers. Her management philosophy creates a nurturing environment where both patients and staff can thrive. With personal anecdotes, Korinne shares her growth in empathic patient communication and highlights the importance of understanding diverse perspectives. What You'll Learn in This Episode: Listen now to discover how cutting-edge dental artistry and science create lasting smiles! ‍ ‍ Sponsors: ‍ ‍ https://gusto.com/tdm‍ Guest: Dr. Korinne Grieger Practice Name: KORsmiles Dental Check out Korinne's Media: Website: https://www.korsmiles.com/ TikTok: https://www.tiktok.com/@korsmiles Instagram: https://www.instagram.com/korsmilesdental/ Facebook: https://www.facebook.com/korsmiles YouTube: https://www.youtube.com/@KorsmilesScottsdale ‍ Other Mentions and Links: ‍ Terms: JBA - Joint Vibration Analysis ‍ Equipment/Brands: T-Scan iTero Invisalign ‍ Continuing Education: Clinical Mastery Series Spear Education ‍ Tools/Resources: Indeed Craigslist ‍ TV: Michael Scott - The Office ‍ Host: Michael Arias ‍Website: The Dental Marketer Join my newsletter: https://thedentalmarketer.lpages.co/newsletter/‍ Join this podcast's Facebook Group: The Dental Marketer Society ‍ Please don't forget to share with us on Instagram when you are listening to the podcast AND if you are really wanting to show us love, then please leave a 5 star review on iTunes! [Click here to leave a review on iTunes] ‍ p.s. Some links are affiliate links, which means that if you choose to make a purchase, I will earn a commission. This commission comes at no additional cost to you. Please understand that we have experience with these products/ company, and I recommend them because they are helpful and useful, not because of the small commissions we make if you decide to buy something. Please do not spend any money unless you feel you need them or that they will help you with your goals.‍ ‍