Outbound Squad

In this episode, Jason shares how the best SDRs stay close to the problem to level up their outbound results. Check out the show notes, more free content, and get coaching at https://outboundsquad.com

This episode is the audio from our recent webinar on cold email. Danielle Holmes and Kevin Papili of ZoomInfo joined me to share a repeatable cold email framework to drive double-digit reply rate. Check out the show notes, more free content, and get coaching at https://outboundsquad.com

In this episode, Jason shares how to nail the first 60 seconds of a cold call to land the meeting. Check out the show notes, more free content, and get coaching at https://outboundsquad.com

In this episode, Jason shares why reps don't use the stuff sales enablement and sales managers create for them plus some ideas on how to fix it. Check out the show notes, more free content, and get coaching at https://outboundsquad.com

In this episode, Jason shares a few reasons for high attrition rates in SDR orgs and how to fix them. Check out the show notes, more free content, and get coaching at https://outboundsquad.com

In this episode, Jason shares the challenges and tactics for effectively securing meetings with enterprise executives through cold emails and calls. Check out the show notes, more free content, and get coaching at https://outboundsquad.com

This episode is the audio from our recent webinar on outbound in 2025. Kayla Prunier of ZoomInfo and Scott Leese of Scott Leese Consulting joined me to share insights you can use to hit the ground running and have a successful 2025. Check out the show notes, more free content, and get coaching at https://outboundsquad.com

In this episode, Jason shares how to leverage customer stories to build credibility and engage buyers effectively during cold calls. Check out the show notes, more free content, and get coaching at https://outboundsquad.com

In this episode, Jason shares strategies to retain your best SDRs by creating a clear progression path and keeping them engaged. From implementing a “belt system” with tiered roles and pay bumps to providing AE prep enablement, we’ll cover how to motivate your team to stick around and crush their goals while waiting for that promotion. Plus, we’ll discuss how SDRs can focus on generating high-quality pipeline through better cold outreach—emails, calls, and beyond—to position themselves for future AE success. Check out the show notes, more free content, and get coaching at https://outboundsquad.com

In this episode, we’re talking about why traditional account plans might be slowing you down and how to replace them with a streamlined approach: Reasons to Meet (RTMs). Jason walks you through how to ditch the exhaustive research and focus on the minimum you need to land that critical first meeting—because you don’t need a full account strategy before making contact. RTMs take just 15 to 30 minutes to create, saving you hours of prep time while keeping your outreach sharp and targeted. Check out the show notes, more free content, and get coaching at https://outboundsquad.com

This episode is the audio from our recent webinar on landing meetings with busy executives. We were joined by Steven Bryerton, SVP of Sales at ZoomInfo, Laura Guerra, Vice President, Regional Sales at Varicent, and Kyle Nelson, Regional Sales Manager at Varicent. Check out the show notes, more free content, and get coaching at https://outboundsquad.com

To successfully land meetings with enterprise executives, especially in larger deals, your outreach must match the scale of the opportunity. Simple personalization, like referencing a quarterly report, won’t cut it. To stand out, you need a higher-value offer to get their attention. In this episode, Jason shares three strategies used by our top-performing clients to capture executive interest. Check out the show notes, more free content, and get coaching at https://outboundsquad.com

In this episode, Jason shares five powerful tips to instantly elevate your outbound messaging. Learn how to impress executives, secure more meetings, feel confident in your cold emails and calls, and boost business acumen for yourself and your entire sales team. Check out the show notes, more free content, and get coaching at https://outboundsquad.com

In this episode, Jason shares a 3-part framework you can use to get introduced to more execs in your deals. Check out the show notes, more free content, and get coaching at https://outboundsquad.com

In this episode, we’re sharing the audio from our recent webinar on the current state of sales development. Colin Specter, SVP of Revenue at Orum, joined us to discuss 2024 trends and offer insights and predictions for 2025. Check out the show notes, more free content, and get coaching at https://outboundsquad.com

In this episode, we go in a bit of a different direction and dive into motivations beyond surface-level desires like financial success or material possessions. Our guest, Alex Kremer, Founder and CEO of Alluviance, explores the inner game of sales. The conversation shifts away from typical sales tactics to focus on managing emotions, discovering intrinsic motivation, and being authentic. It emphasizes the often-overlooked aspects essential for achieving greatness in sales. Check out the show notes, more free content, and get coaching at https://outboundsquad.com

This episode is the audio from our recent webinar on cold calling. We were joined by Megan Huston and Abdulla Casino of ZoomInfo who shared ZoomInfo’s winning cold call formula with tons of actionable takeaways for both reps and sales leaders. Check out the show notes, more free content, and get coaching at https://outboundsquad.com

In this episode, Jason shares two different styles of approaches that you can use to reengage or reawaken a dead or stalled deal. Check out the show notes, more free content, and get coaching at https://outboundsquad.com

This episode is the audio from our recent webinar on outbound and how to land a ton of meetings in H2. Bryan Tunick and Jack Reilly of ZoomInfo joined Jason to share how to build a scalable and standardized outbound program to rally your team around. Check out the show notes, more free content, and get coaching at https://outboundsquad.com

In this episode, Jason talks with Mark Hunter, author of A Mind for Sales, High-Profit Prospecting, and High-Profit Selling. They discuss strategies for selling to the C-Suite, covering topics such as communication tactics, preparation for meetings, professional conduct, and effective methods for gaining introductions when starting below the power line and aiming for access to the C-Suite. Check out the show notes, more free content, and get coaching at https://outboundsquad.com