The Dental Marketer
Business News
dental marketing ideas and strategies to attract quality patients to dentist.
Location:
United States
Description:
dental marketing ideas and strategies to attract quality patients to dentist.
Twitter:
@tdmtweeting
Language:
English
Website:
http://thedentalmarketer.site/
Episodes
Why Flexibility is Key to Retaining Dental Hygienists | Kari Carter-Cherelus | MME
1/12/2025
Having trouble hiring and retaining GREAT hygienists?
In this episode, we're exploring how to redefine your approach to attracting and retaining valuable team members like dental hygienists. I'm here today with Kari Carter-Cherelus, who shares transformative advice for creating more welcoming and inclusive work environments. By advocating for flexible work schedules, Kari sheds light on how dental offices can better accommodate the diverse needs of their staff, particularly women navigating caregiving responsibilities. From job sharing to customized shifts, our conversation delves into practical solutions that satisfy both employee and employer needs.
Kari brings a wealth of insights drawn from her interactions in various professional online communities, where she observes the power of communication and fairness in fostering productive workplaces. She emphasizes the importance of respecting cultural diversity and personal commitments, encouraging dental practices to embrace policies that are not only beneficial but also compassionate.
What You'll Learn in This Episode:
Unlock strategies for a happier, more cohesive dental office workforce by tuning in today!
You can reach out to Kari Carter-Cherelus here:
Website: Bit.ly/burnoutdentalhygienist
Email: cherelussmiles@gmail.com
LinkedIn: linkedin.com/in/kari-carter-cherelus-rdh-da-65094b49
Instagram: instagram.com/kmc.smiles
Facebook: facebook.com/kari.cartercherelus
Other Mentions and Links:
TV/Characters:
Michael Scott
The Office
If you want your questions answered on Monday Morning Episodes, ask me on these platforms:
My Newsletter: https://thedentalmarketer.lpages.co/newsletter/
The Dental Marketer Society Facebook Group: https://www.facebook.com/groups/2031814726927041
Episode Transcript (Auto-Generated - Please Excuse Errors)
Michael: Hey Carrie, so talk to us. What's one piece of advice you can give us this Monday morning?
Kari: I'm going to say that if offices can be more flexible with their team members, then they probably will be able to attract more and retain more team members. A lot of dentists complain about not being able to find a dental hygienist.
Where, statistically speaking, most hygienists are women, even though it is a diverse field, so there are different genders in the field as well. However, that's just the fact of the matter, and most women are caregivers, they may have children they have to take care of, or someone in the house that they have to take care of.
So if they can actually make that schedule more flexible, instead of just being straight eight to five or eight to whatever it is, or whatever that time is, and actually maybe job share, then they actually will probably be able to fill that position that they've been trying to fill for a year or two.
Michael: Job share. You mean like sharing the position?
Kari: Basically. Yeah. for example, I'm a mom. My child is three. I have to drop them off to preschool and pick them up within a certain period of time, or I would have to pay for aftercare before here. And so there's many people in the same positions and they would dream of having a schedule from eight to three where somebody else would like to have a schedule where maybe they could work.
12 to five Or seven. So you would be able to have someone who could fill that initial bulk of time that you need. And then if you're trying to accommodate patients by having the office open to a later period of time, then they may be someone who is actually looking for that schedule.
Michael: Hmm. Okay. Gotcha. So can you share examples of flexible work arrangements that have resonated most with team members you've worked with or your team members?
Kari: Online, I have a Facebook group of about almost 10, 000 people, but I'm in a lot of Facebook groups, and a lot of hygienists would love to have that schedule from like 8 to 2 or 8 to 3, whereas other people need more hours, and so they would like to have a...
Duration:00:14:30
Patient Overload: How This Rural Practice Turned a Packed Schedule into Success | Dr. Heather Holt | 537
1/8/2025
Discover how a dentist from Minnesota merges art and science to create a thriving rural practice.
In this episode, we sit down with Dr. Heather Holt, who shares her unconventional entry into the dental field, driven by her love for both art and science. Heather candidly discusses the key moments and influences, including her inspiring mentor, that propelled her into dentistry. Her narrative underscores the crucial role of passion and support in shaping one's professional journey, illustrating how a strong foundation of encouragement can pave the way for success.
Heather takes us through her evolution from an associate dentist to the proud owner of a bustling practice in Long Prairie, Minnesota. She reveals the challenges and lessons learned during this transition, highlighting the importance of both positive and negative experiences in associateships. Heather provides a detailed look into building a team that values trust, how simple gestures can enhance patient relationships, and the unique hurdles of running a practice in a rural setting. Throughout, Heather's story remains a testament to dedication, the power of community, and the intricate balance between professional demands and personal life.
What You'll Learn in This Episode:
Tune in to uncover the captivating journey of turning passion into a thriving dental practice that leaves a lasting impact.
Guest: Dr. Heather Holt
Practice Name: Prairie Family Dental
Check out Heather's Media:
Website: longprairiefamilydental.com
Instagram: instagram.com/longprairiefamilydental
Facebook: facebook.com/LongPrairieFamilyDental
Other Mentions and Links:
Businesses/Services:
Wonderist Agency
Avon Dental
Snap Fitness
People:
Leanne Mathieu Kramer (Statements Plus Compliance Solutions Inc)
Dr. Kathleen Moen
Books:
The Starfish and the Spider
Everything is Marketing
Insurance:
Delta Dental
Products:
A-dec Dental Chairs
Organizations:
OSHA
Education:
University of Minnesota
Host: Michael Arias
Website: The Dental Marketer
Join my newsletter: https://thedentalmarketer.lpages.co/newsletter/
Join this podcast's Facebook Group: The Dental Marketer Society
Please don't forget to share with us on Instagram when you are listening to the podcast AND if you are really wanting to show us love, then please leave a 5 star review on iTunes!
[Click here to leave a review on iTunes]
p.s. Some links are affiliate links, which means that if you choose to make a purchase, I will earn a commission. This commission comes at no additional cost to you. Please understand that we have experience with these products/companies, and I recommend them because they are helpful and useful, not because of the small commissions we make if you decide to buy something. Please do not spend any money unless you feel you need them or that they will help you with your goals.
Duration:00:44:02
What if Patients Don't Pay? Balancing AR Success with Patient Care | Andy Grover Cleveland | MME
1/5/2025
What happens when patients don't pay their bill?
In today's episode, I'm diving into a revealing conversation with Andy Grover Cleveland, the expert behind Collection Agency Ninja. Forget everything you've heard about the conventional timelines for involving collection agencies. Andy advocates for a proactive approach, suggesting engagement as early as 60 to 90 days post-EOB. This strategy not only streamlines financial operations but also nurtures patient relationships through clear communication.
Andy reveals the secrets to choosing reputable collection agencies that enhance, rather than hinder, patient rapport. You'll learn why early intervention is a game-changer in maintaining your practice’s financial health without compromising on patient satisfaction. From identifying common pitfalls in the collections process to crafting effective patient communication strategies, this episode equips practice owners with pivotal insights for balancing financial well-being and patient care.
What You'll Learn in This Episode:
Listen now to master the art of patient payment collections in your practice!
You can reach out to Andy Grover Cleveland here:
Website: collectionagencyninja.com
If you want your questions answered on Monday Morning Episodes, ask me on these platforms:
My Newsletter: https://thedentalmarketer.lpages.co/newsletter/
The Dental Marketer Society Facebook Group: https://www.facebook.com/groups/2031814726927041
Episode Transcript (Auto-Generated - Please Excuse Errors)
Michael: Hey Andy, so talk to us, what's one piece of advice you can give us this Monday morning?
Andy: I'm going to give something that probably goes against everything that everyone has ever heard in the dental business. I Believe you should use a collection agency at 60 to 90 days. After the EOB, which is probably very unpopular, but it's really crucial in the business of dentistry.
Michael: Interesting. there specific communication strategies that we should implement at 30 or 45 days mark or to avoid escalating to the 60 days?
Andy: Yeah, great question. Of course you want to notify. You don't want this to be blind. you do want to notify them that they owe the balance.
And even before that, you want to try to collect it at time of service so that you never create the problem. However, you know, you have a real world and you have the perfect world. And sometimes those planets are just not aligned. So if someone does not pay that full balance, After that service is provided, you definitely want to notify that patient at least a couple of times that they owe, letting them know to please pay, but about 60 or 90 days, that's when the tide turns, Michael.
That's when people decide, Hey, I'm either going to take care of this obligation or I'm not. So that's the ideal time to use it. Now, if you had interviewed me five years ago, Or 10 years ago, I wouldn't be as staunch on this opinion. It's kind of like merchant services. I don't know if you've seen this trend where now merchant services fees are being passed on to the patient.
Have you been keeping up with that?
Michael: Yeah, I've seen that.
Andy: Okay. So if you asked me five years ago, I would say that's the worst idea. It's cheesy. Don't do it. It totally devalues your practice, but guess what? Every time I order tacos, every time I go to the doctor's office, every time I go to the car dealership, and now every time I go to the dentist, it's passed on. So we're in that kind of spot where it was unpopular, but now everybody's doing it. So why shouldn't the dentist?
Michael: Okay. Interesting. So then three steps points or takeaways that you have to streamline this or make it easier, smoother. What would be number one then?
Andy: one of the first takeaways is by implementing some type of collection agency strategy that's going to reach out.
Number one, it doesn't make you the bad guy anymore. When you think about it, do you want to be known for chasing people for...
Duration:00:16:31
Revitalize Your Connection with Patients: The Human Approach | Dr. Pauline Le | 536
1/1/2025
Dr. Pauline Le's mission statement: "We're humans working on humans with humans."
In this episode, I'm sitting down with Dr. Pauline Le, a dentist in Jacksonville, Florida, who shares her inspiring journey from her childhood in a disciplined, high-achievement household to owning a flourishing dental practice. Driven by her parents' entrepreneurial spirit and the rich influence of their immigrant experience, Pauline carved her path in dentistry through sheer determination and perseverance. She highlights the numerous hurdles she overcame and the pivotal decisions that shaped her professional life. Her story is a testament to the power of community as she lovingly returned to Jacksonville to build her practice and give back to the community that shaped her.
Dr. Le generously shares the inner workings of her practice, delving into the importance of systems and tools like ClickUp, Slack, and Oryx that streamline her operations. Guided by a compelling mission statement, " we're humans working on humans with humans," Pauline underscores the significance of empathy and human-focused care in her workflow. She discusses innovative marketing strategies and unique offerings like her "wallets" membership plan that set her practice apart. You'll also glean valuable insights into the importance of staff training, stress reduction, and establishing a seamless, efficient practice. Pauline closes with empowering advice for aspiring practice owners, emphasizing the importance of action, continuous learning, and a passion-driven "why" in business ownership.
What You'll Learn in This Episode:
Tune in to join Dr. Pauline Le as she grows her purpose-driven dental practice!
Sponsors:
All-In-One Cloud-Based Dental Software Created by Dentists for Dentists. Patient engagement, clinical, and practice management software that helps your dental practice grow without compromise. Click or copy and paste the link here for a special offer! https://thedentalmarketer.lpages.co/oryx/
Guest: Dr. Pauline Le
Practice Name: Le Dental Spa
Check out Pauline's Media:
Website: ledentalspa.com
Instagram: instagram.com/drpaulinele
Other Mentions and Links:
Events:
Making of a Dental Startup Retreat
Tools/Software:
ClickUp
Monday
Slack
Open Dental
Flex
Mango
Google Sheets
Products/Brands:
Invisalign
Morpheus
Botox
Comcast
People:
Rania Saleh
Host: Michael Arias
Website: The Dental Marketer
Join my newsletter: https://thedentalmarketer.lpages.co/newsletter/
Join this podcast's Facebook Group: The Dental Marketer Society
Please don't forget to share with us on Instagram when you are listening to the podcast AND if you are really wanting to show us love, then please leave a 5 star review on iTunes!
[Click here to leave a review on iTunes]
p.s. Some links are affiliate links, which means that if you choose to make a purchase, I will earn a commission. This commission comes at no additional cost to you. Please understand that we have experience with these products/companies, and I recommend them because they are helpful and useful, not because of the small commissions we make if you decide to buy something. Please do not spend any money unless you feel you need them or that they will help you with your goals.
Duration:00:49:06
Key Lessons from 2024: Building Stability and Growth in Dentistry | MME
12/29/2024
2024 is coming to a close! What learnings did you take from your practice this year?
In this final episode of the year, we're diving into key lessons and insights shared by eight previous guests that they acquired in 2024 and plan to apply in 2025. Each speaker emphasizes a unique focus:
Dr. Paul Goodman:Dr. Maggie Augustyn:Dr. Avi Patel:Dr. Brittany Dickinson:Dr. Fern White:Dr. Kyle Stanley:Dr. Milca Mendez-Ceballos:Kiera Dent:Tune in now to gather transformative insights that will pave the way for your success in 2025!
You can reach out to our guests here:
Dr. Paul Goodman:
Website: dentalnachos.com
Website: dentistjobconnect.com
Dr. Maggie Augustyn:
Website: maggieaugustyn.com
Practice: myhappytooth.com
Dr. Avi Patel:
Website: clearaligneradvisor.co
Dr. Brittany Dickinson:
Website: drbrittanydickinson.com
Dr. Fern White:
Website: drfern.co
Practice: beaconcovedental.com.au
Dr. Kyle Stanley:
Website: drkylestanley.com
Dr. Milca Mendez-Ceballos:
Instagram: instagram.com/dr.milca
Kiera Dent:
Website: thedentalateam.com
Other Mentions and Links:
People:
Tony Robbins
Quotes:
Tony Robbins - "Success without fulfillment is the ultimate failure."
If you want your questions answered on Monday Morning Episodes, ask me on these platforms:
My Newsletter: https://thedentalmarketer.lpages.co/newsletter/
The Dental Marketer Society Facebook Group: https://www.facebook.com/groups/2031814726927041
Episode Transcript (Auto-Generated - Please Excuse Errors)
Dr. Paul Goodman: This is Paul, Dr. Nacho Goodman. I'm the owner of two dental practices, also the founder of Dental Nachos and Dentist Job Connect. I love this exercise by Michael Arias. Awesome job. One of the things that will guide me in 2025 is remembering, reinforcing how important it is to have redundancy, another R word, with your team members.
Life happens when you're making other treatment plans and dental practices and businesses are so vulnerable. by not having a bench of team members that can step in and fulfill roles, whether it's the lead dental assistant or a surgical prosthodontist, or it is a success coordinator in your business. So I want to focus on making sure I am always in a hiring mode.
Always able to build my bench. Always knowing good people who can help me. It doesn't mean they need to be hired tomorrow, but just, ABC, always be connecting And I want to change that to ABH, always be hiring, always be looking for new talent. What we do is so complex as dental practice owners and things have happened in 2024 that have left my practices vulnerable, left them stressed.
And I want to commit to always be hiring, always be looking for new talent. It's not easy to do in the midst of getting through your day to day, but it's so important to the long term success and sanity of your business, your dental practice, and you.
Dr. Maggie Augustyn: Maggie Augustine, Happy Tooth Elmhurst, Illinois. This is a lesson that we keep learning every single year, and I am wondering, and actually I am praying, that this year the lesson sticks. And the lesson is that no matter how much We plan and plan over and recheck the plans that we make for both our personal life and our practice life.
They don't always end up coming to fruition the way that we had hoped. And life, no matter which perspective we take, and no matter which way we look at it, and no matter whether it's our personal or professional life, we'll continue. to change and evolve. And we must learn to accept those changes, and we must be able to pivot with those changes.
truth be told, some of those changes, despite not being planned for, end up truthfully. Becoming our greatest blessings. And I think that's what I look forward to the most next year.
Dr. Avi Patel: So a key lesson from this year that will guide me in 2025 in my personal and professional life is the concept of focus. So I think now more than ever, I have clarity on terms of what I want to do and...
Duration:00:13:34
From Dream to Reality: The Inspiring Journey of Avondale Dental Studio | Dr. Lauren Koch | 535
12/25/2024
Curious about the untold stories behind building a dental startup from the ground up?
Today we've brought on Dr. Lauren Koch to unravel her unique journey and the profound lessons learned along her path to ownership. Lauren recounts how her career was sculpted by a series of unexpected turns, starting from her undergraduate years to the challenges faced during her dental school applications, right up to her transformative relocation to Chicago. In this episode, Lauren shares the pivotal mentorship experience that ignited her professional growth and ultimately led her to realize her dream of opening her own practice. As she navigates through various professional settings, including a DSO and other associate roles, each twist in her path is a testament to resilience and adaptability.
In Chicago, surrounded by family and the lively urban atmosphere, Lauren delves into the real-world dynamics of running a practice. She candidly discusses the triumphs and trials, emphasizing the necessity of a respectful team culture, effective scheduling, and transparent communication in a successful office setting. As Avondale Dental Studio nears completion, Lauren articulates the thoughtful decisions guiding its creation, from equipment selection to staff hiring, aiming to craft a patient-centric, community-integrated practice. Her story is enriched with practical insights for dental associates and aspiring entrepreneurs alike, highlighting the significance of networking, mentorship, and trusting one's instincts to navigate career choices confidently. Lauren's enthusiasm and dedication light the path as she prepares to unveil her new venture, committed to fostering real connections and delivering exceptional patient care.
What You'll Learn in This Episode:
Tune in now to discover Dr. Lauren Koch's life-changing journey from student to dental practice owner and glean insights to empower your own career path!
Sponsors:
Darkhorse TechFREEhttps://thedentalmarketer.lpages.co/darkhorse-deal/
Guest: Dr. Lauren Koch
Practice Name: Avondale Dental Studio
Check out Lauren's Media:
Website: avondaledentalstudio.com
Instagram: instagram.com/avondaledentalstudio
Other Mentions and Links:
Events:
Midwinter Meeting
Products/Services:
On Point
Benco
Joseph Rossi & Associates
Joseph Rossi & Associates Team: Dominic Rossi
DCI Series 5 Chairs
Midmark Chairs
Belmont Chairs
Forest Chairs
Businesses:
The Alderman
Starbucks
People:
Dr. Bill Simon
Groups:
Chicago Dental Society
Host: Michael Arias
Website: The Dental Marketer
Join my newsletter: https://thedentalmarketer.lpages.co/newsletter/
Join this podcast's Facebook Group: The Dental Marketer Society
Please don't forget to share with us on Instagram when you are listening to the podcast AND if you are really wanting to show us love, then please leave a 5 star review on iTunes!
[Click here to leave a review on iTunes]
p.s. Some links are affiliate links, which means that if you choose to make a purchase, I will earn a commission. This commission comes at no additional cost to you. Please understand that we have experience with these products/ company, and I recommend them because they are helpful and useful, not because of the small commissions we make if you decide to buy something. Please do not spend any money unless you feel you need them or that they will help you with your goals.
Duration:00:35:52
Why Your Surcharges Are Costing You 71% of Your Patients | Ashley Best | MME
12/22/2024
Navigating the financial intricacies of maintaining a dental practice can be challenging, and this Monday Morning Episode offers a timely conversation with Ashley Best, Director of Partnerships at Dental Intelligence, on just that!
Delving into the controversial topic of surcharging patients for credit card fees, Ashley provides a comprehensive look at why this practice might do more harm than good. She sheds light on the potential damage to patient loyalty and the complex web of regulations that complicate imposing such fees. Instead, Ashley advocates for refining payment processes to sidestep unnecessary costs while sharing insightful statistics on consumer attitudes towards these charges.
Ashley doesn’t stop at highlighting the problems; she offers actionable solutions that can redefine your approach to practice management. Listen in to discover alternative strategies such as renegotiating insurance fees or updating your fee schedule, all without alienating your patient base. For those practices that have already embraced surcharging, Ashley offers practical guidance on reversing this decision and regaining patient trust. This episode is a treasure trove of advice for any practice owners aiming to curtail costs effectively while nurturing valuable patient relationships.
What You'll Learn in This Episode:
Gain valuable insights into managing patient fees effectively—tune in now!
You can reach out to Ashley Best here:
Email: abest@dentalintel.com
LinkedIn: linkedin.com/in/ashley-best-9052b022
Other Mentions and Links:
Articles:
Credit Card Processing Fees: Why 71% of Customers Are Avoiding Certain Businesses
If you want your questions answered on Monday Morning Episodes, ask me on these platforms:
My Newsletter: https://thedentalmarketer.lpages.co/newsletter/
The Dental Marketer Society Facebook Group: https://www.facebook.com/groups/2031814726927041
Episode Transcript (Auto-Generated - Please Excuse Errors)
Michaela: Hey, Ashley. So talk to us. What's one piece of advice you can give us this Monday morning.
Ashley: Thanks, Michael. Appreciate it. I thought long and hard about this and my biggest piece of advice for new practice owners, existing practice owners is to really take a look at your payment methodology in the practice. And I know we have a lot of doctors considering surcharging their patients for those credit card fees, which I'm the first to admit, like they're getting higher and higher, right? It's, a cost of doing business, but absolutely do not pass that charge along to your customer.
It's what's called surcharging to the patient mainly because of the impact that's going to have on the practice. I know it seems like an easy fix and a really quick way to. Avoid the processing fees that you're paying from those credit card companies, but there's a whole set of implications that come with it internally for the practice.
Things like requiring you to notify the credit card companies. If you're going to do this me. Can't just start doing it. It's illegal in some states. And so not knowing your state's legality can get you into some trouble there. And then. Furthermore, you do have to display specific signage in the office. And so it's not one of these things where you can just try to slide it in and hope it has to be its own line item. Right. So the press see it anyway on the statement, but you have to publicly display that.
And what worse way to commoditize your practice than having that little plastic sign that says we're passing along our fees to you.
Michaela: Yeah. Interesting. So have you seen this? Spike, a lot recently practices asking about this asking you actually, how do I present this to the patient?
Ashley: I have.
Yeah, absolutely. Yeah. Started in dental marketing from 2015 to 2021. And in those six years, I cannot tell you I was ever asked about this once. And I know there are companies out there that do, that's a piece of their software in terms of payments...
Duration:00:13:22
How to Retain Patients When the Economy Takes a Turn | Xaña Winans | 534
12/18/2024
Should dentists be worried amidst a declining economy?
Xaña Winans joins us today to delve into the strategic world of dental practice management during economic fluctuations. Xaña, a seasoned expert, opens the conversation by contextualizing the recent economic tumult and its effects on patient behavior, emphasizing the pressing need for practices to adapt swiftly. She shares invaluable insights on fostering patient loyalty and retention amidst adversity, underscoring that establishing a loyal patient base requires a harmonious blend of technology and personal interaction. Xaña argues that while automation is crucial, the human touch remains paramount for cultivating long-term relationships with patients.
Beyond personal connections, Xaña dives deep into the significance of membership programs and the strategic articulation of a practice's unique selling propositions (USPs). These strategies not only solidify patient loyalty but also stabilize practice revenue flows. Special attention is given to effective communication through social media and maintaining robust marketing efforts during trying economic times. While many dentists want to cut costs during a recession, Xaña shows how the opposite approach may boast a 246% return on investment!
What You'll Learn in This Episode:
Tune in to change your practice's approach to patient loyalty and economic resilience!
Learn More About the Ground Marketing Course Here:
Website: https://thedentalmarketer.lpages.co/the-ground-marketing-course-open-enrollment/
Guest: Xaña Winans
Business Name: Golden Proportions Marketing
Check out Xaña's Media:
Website: goldenproportions.com
Your Perfect Patient Match Webinar: bitli.pro/2eP73_4cf464bf (Contact Xaña to inquire about the recording!)
Xaña's Go-To Phone Script:
Other Mentions and Links:
Dental Membership Plans:
Kleer
BoomCloud
Software/Tools:
Google Ads
Google Analytics
Insurance Companies:
Aetna
Blue Cross Blue Shield
Brands/Companies:
Netflix
Amazon
Walmart
Whole Foods Market
Host: Michael Arias
Website: The Dental Marketer
Join my newsletter: https://thedentalmarketer.lpages.co/newsletter/
Join this podcast's Facebook Group: The Dental Marketer Society
Please don't forget to share with us on Instagram when you are listening to the podcast AND if you are really wanting to show us love, then please leave a 5 star review on iTunes!
[Click here to leave a review on iTunes]
p.s. Some links are affiliate links, which means that if you choose to make a purchase, I will earn a commission. This commission comes at no additional cost to you. Please understand that we have experience with these products/ company, and I recommend them because they are helpful and useful, not because of the small commissions we make if you decide to buy something. Please do not spend any money unless you feel you need them or that they will help you with your goals.
Duration:00:39:49
The Issues List: Creating a Problem-Solving Culture in Your Office! | Dr. Pauline Le | MME
12/15/2024
How can you transform problem-solving into an art in your practice?
In this Monday Morning Episode, we welcome Dr. Pauline Le, who provides a fresh perspective on common dental practice challenges. Dr. Le reveals how universal these challenges are and how essential it is for businesses to identify and candidly discuss them. With a focus on collaborative environments, she delves into the power of professional groups and demystifies the often-tricky realm of team dynamics.
Dr. Le breaks down the renowned three-step problem-solving process from the book "Traction," offering listeners a foolproof approach to untangling business issues. By fostering an environment where discussing issues is not only encouraged but expected, businesses can distinguish between personal and professional problems and maintain focus on solutions. With actionable tips on nurturing a transparent culture and keeping an up-to-date issues list, Pauline’s advice is invaluable for practice owners seeking to empower their teams and effectively address persistent hurdles.
What You'll Learn in This Episode:
Tune in now to uncover transformative strategies for overcoming dental practice challenges with Dr. Pauline Le!
Sponsors:
All-In-One Cloud-Based Dental Software Created by Dentists for Dentists. Patient engagement, clinical, and practice management software that helps your dental practice grow without compromise. Click or copy and paste the link here for a special offer! https://thedentalmarketer.lpages.co/oryx/
You can reach out to Dr. Pauline Le here:
Website: ledentalspa.com
Instagram: instagram.com/drpaulinele
Other Mentions and Links:
Books:
Traction: Get a Grip on Your Business
Software:
ClickUp
If you want your questions answered on Monday Morning Episodes, ask me on these platforms:
My Newsletter: https://thedentalmarketer.lpages.co/newsletter/
The Dental Marketer Society Facebook Group: https://www.facebook.com/groups/2031814726927041
Episode Transcript (Auto-Generated - Please Excuse Errors)
Michael: Hey, Pauline, so talk to us. What's one piece of advice you can give us this Monday morning?
Pauline: I would say that we all have issues.
Michael: Interesting. Can you expand on that a little bit more? What do you mean?
Pauline: In any business, we all have the same exact issues and the sooner you will admit that you have issues and identify them, we can discuss them and we can solve them.
That's
Michael: Okay, so then many practice owners feel they have challenges that are one of a kind, right? at what point did you realize that the issues you were facing were not unique to your practice? And then how did this change your approach to solving those issues?
Pauline: When I started joining different groups of other dentists, other practice owners, and a lot of the Facebook groups are really helpful. I just started seeing a trend where people were posting the same questions, the same issues, the same problems and grateful for this community, right? But what I was finding was some of these groups can become where people are just coming in to vent and they weren't necessarily actually solving the problem.
issues. So that's when I started noticing that, okay, it's the same recurrent problems. And I grew up where my parents owned businesses. And although different businesses than mine I started seeing things parallel, people have the same complaints, whether it be about patients. People, your team or procedures, right?
So processes people always end up having the same types of issues in whatever business they have. So I just started seeing things parallel.
Michael: Interesting. So then in these groups specifically, what were some of the things where you feel like. Man, you're just venting like this is a common thread where people just vent and vent and vent
Pauline: I think the most common one lately has been what they can't find hygienists.
They can't find quote unquote good people good employees...
Duration:00:14:57
Maximizing Patient Benefits: So You Can Toss the End-Of-Year Reminders | Dr. Landi Rosenau | 533
12/11/2024
Through associateship, starting her own practice, and all the challenges along the way, Dr. Landi Rosenau's journey is a testament to resilience and ambition.
From her initial career as an ER nurse, Landi discovered her passion for dentistry through firsthand exposure within her then-husband's practice. This pivotal encounter, combined with an unmet need for continuous patient care in nursing, motivated her transition to dental school. The story truly takes shape during the COVID pandemic, when Landi seized the opportunity to reinvent her career, establishing her own practice. Her decision was fueled by the desire for autonomy and improved work conditions, which she successfully achieved through strategic patient management and strong internal communication protocols.
Take a deeper dive as Dr. Landi Rosenau candidly shares the ups and downs of developing her practice. Building her business mainly on referrals and word-of-mouth, she underscores the essential role of an efficient, coordinated team. Yet, her path was not without challenges, facing critical issues with external partnerships like her IT company and other vendors. These setbacks not only taught her the power of instinct and control over financial aspects but also strengthened her resolve. As she reflects on these experiences, Landi provides invaluable lessons about balancing personal and professional demands, making patient-centered choices, and emphasizing the importance of a supportive work environment—insights that resonate deeply with anyone navigating the dental industry.
What You'll Learn in This Episode:
Tune in now to discover how Dr. Landi Rosenau turned challenges into opportunities in her practice!
Guest: Dr. Landi Rosenau
Practice Name: Flourish Family & General Dentistry
Check out Landi's Media:
Website: flourishdentistry.com
Facebook: facebook.com/drlandij
Other Mentions and Links:
Insurance Companies/Services:
Delta Dental
Wisdom Dental Billing
Brands/Products:
Lowe's
Botox
Benco Dental
Galderma
Patterson Dental
Dentistry Support
Practice Management Software:
Curve Dental
Open Dental
Dentrix
Press:
Change Healthcare Data Breach
Books:
The Culture Code: The Secrets of Highly Successful Groups
Host: Michael Arias
Website: The Dental Marketer
Join my newsletter: https://thedentalmarketer.lpages.co/newsletter/
Join this podcast's Facebook Group: The Dental Marketer Society
Please don't forget to share with us on Instagram when you are listening to the podcast AND if you are really wanting to show us love, then please leave a 5 star review on iTunes!
[Click here to leave a review on iTunes]
p.s. Some links are affiliate links, which means that if you choose to make a purchase, I will earn a commission. This commission comes at no additional cost to you. Please understand that we have experience with these products/ company, and I recommend them because they are helpful and useful, not because of the small commissions we make if you decide to buy something. Please do not spend any money unless you feel you need them or that they will help you with your goals.
Duration:00:50:19
Effective Hygienist Retention: The Connect, Measure, Coach Framework Explained | Josey Sewell | MME
12/8/2024
Imagine a dental practice where team well-being takes center stage, resulting in enhanced patient care!
In this Monday Morning Episode, Josey Sewell reveals groundbreaking dental practice management strategies, particularly focusing on effective recruitment and retention of hygienists. Emphasizing that the team's wellness is as crucial as patient care, Josey shares how attending to the needs of your dental staff can transform your practice. We get an insider's view into the common pitfalls in leadership that often drive valuable employees away and discover Josey's transformative "Connect, Measure, Coach" framework designed to uplift leadership and engagement.
Dive deeper as Josey introduces her comprehensive five Ps framework—Purpose, People, Power, Prosperity, and Performance—where each facet plays a pivotal role in creating a thriving work environment. By setting and tracking goals within these realms, leaders can mitigate burnout and boost workplace satisfaction. Josey also shares valuable insights on how the delicate balance between vulnerability and authority can cultivate trust among the team. This episode empowers dental leaders with practical tools to enhance their leadership skills and build a dedicated, satisfied dental team.
What You'll Learn in This Episode:
Dive into today's episode to learn more about team growth and the team-centered approach!
You can reach out to Josey Sewell here:
Instagram: instagram.com/joseysewell
Email: josey@joseysewell.com
Other Mentions and Links:
People:
Simon Sinek
John C. Maxwell
Benjamin Hardy
Dan Sullivan
If you want your questions answered on Monday Morning Episodes, ask me on these platforms:
My Newsletter: https://thedentalmarketer.lpages.co/newsletter/
The Dental Marketer Society Facebook Group: https://www.facebook.com/groups/2031814726927041
Episode Transcript (Auto-Generated - Please Excuse Errors)
Michael: Hey, Josie. So talk to us. What's one piece of advice you can give us this Monday morning?
Josey: Oh, I'm so excited about this. My piece of advice is that your number one customer is absolutely your team. Over your patients. And I know a lot of dentists probably panic when I say that, but we spend a ton of time and effort and energy on marketing and taking great care of our patients.
But when we take great care of our team, that's going to translate to great patient care. And today I'd actually like to talk in particular about recruiting and retention of hygienists. Having been a hygienist myself, been a hygiene director, I've been a COO of a dental group. And what I will tell you now as a coach helping people across the country is that every single one of the clients that I work with, they are struggling with finding and retaining dental hygienists.
And what I find is that a lot of people typically use COVID as an excuse. They'll say, Oh, COVID happened. It shut the world down. And we saw hygienists leave the profession. And we know that about 10 percent of hygienists did leave the field. And I think that that's really unfortunate. But now what we hear is that people just say, there's just not any hygienists available.
They just don't want to work. They don't want to be in clinic. And what I would say from being a hygienist and being in the hygiene community is actually that hygienists do want to work. They do love clinical, but the reason that we've seen some of them leave the field and the reason that we see a lot of hygienists who have chosen A permanent job as temping is because we have a leadership crisis.
And what I mean by that is hygienists are choosing not to work in your company because you're not leading them in a way that is meaningful to them.
Michael: Okay. Gotcha. So then what specific leadership behaviors have you observed that push Hygienist and team members to leave and how can practice owners correct these behaviors before losing valuable staff?
Josey: Yeah So I have a very simple framework That I find...
Duration:00:16:35
How Hygienists Drive Success: Secrets to a Profitable Practice | Dr. Bill Trout & Tiffany Wuebben | 532
12/4/2024
How can a well-managed hygiene department skyrocket production in your practice?
Today we're diving into a conversation with Dr. Bill Trout and consultant Tiffany Wuebben to unravel the often underestimated but crucial role of hygiene departments in dental practice success. Dr. Trout, a veteran in managing multiple practice locations, shares how his operations thrive through strategic organization and empowered leadership. He brings to light the indispensable contribution of his wife, and his hygiene team lead, illustrating a well-oiled machine where each part enhances the other. Tiffany complements this by detailing how she has collaborated with Dr. Trout to significantly elevate the practice's hygiene department through focused analytics and the innovative use of CareStack's customized scorecards.
Continuing the discussion, Tiffany emphasizes the significance of consistent training and comprehensive metrics in enhancing dental hygiene performance. The duo shares practical strategies for transitioning from a micromanagement style to one where responsibility is effectively delegated, allowing for a harmonious office environment. As they wrap up, Dr. Trout and Tiffany provide actionable advice for dental practice owners looking to strengthen their hygiene operations. This episode is a treasure trove of insights on building a system that champions leadership, patient care, and operational excellence, with Tiffany offering additional resources and guidance for those keen on further exploration.
What You'll Learn in This Episode:
Tune in now to discover how to empower your hygiene department!
Sponsors:
Modern, Secure, Cloud-Based Dental Software for Growing Your Practice! With state-of-the-art features including Online Appointments, Integrated Payments, Text Reminders and more. Click the link here for a special offer:https://thedentalmarketer.lpages.co/carestack/
Guest: Dr. Bill Trout & Tiffany Wuebben
Practice Name: Dental Wellness Centers of Georgia
Check out Bill and Tiffany's Media:
Dr. Trout's Practices: dentalwellnessga.com
Dr. Trout's Email: troutTCD@msn.com
Dr. Trout's Phone: 912-665-2792
Tiffany's Website: thehygienepreneur.com
Tiffany's Email: tiffany@thehygienepreneur.com
Grab a Free Copy of Tiffany's Book!
Other Mentions and Links:
Patient Benefit Organizations:
Careington
Connection Dental
Dentemax
Education:
The University of Georgia
People:
Nick Saban - Alabama Football Coach
Businesses/Brands:
McDonald's
Burger King
Hardee's
In-N-Out Burger
Host: Michael Arias
Website: The Dental Marketer
Join my newsletter: https://thedentalmarketer.lpages.co/newsletter/
Join this podcast's Facebook Group: The Dental Marketer Society
Please don't forget to share with us on Instagram when you are listening to the podcast AND if you are really wanting to show us love, then please leave a 5 star review on iTunes!
[Click here to leave a review on iTunes]
p.s. Some links are affiliate links, which means that if you choose to make a purchase, I will earn a commission. This commission comes at no additional cost to you. Please understand that we have experience with these products/ company, and I recommend them because they are helpful and useful, not because of the small commissions we make if you decide to buy something. Please do not spend any money unless you feel you need them or that they will help you with your goals.
Duration:00:46:16
Calm Leadership: How Strategic Silence Empowers Leaders and Teams | Dr. Manrina Rhode | MME
12/1/2024
How often do leaders find themselves in situations where silence could have been their most powerful tool?
In this episode, we dive deep into the leadership journey of Dr. Manrina Rhode and learn about the transformative lessons she's embraced as a business owner. Dr. Manrina candidly reveals her shift from a leader eager to express every thought to one who masterfully chooses her words. She shares intimate reflections on learning when to "shut up," a tactic that has redefined her approach to managing teams and maintaining a harmonious workplace environment. Her story is a compelling exploration of the inner changes she made to lead more effectively.
Drawing from her own experiences, Dr. Manrina offers a toolbox of strategies vital for any leader aiming to foster accountability and support within their teams. From scheduling regular meetings to address concerns in a steady, composed fashion, to the importance of documenting and constructively addressing recurring issues, her advice is both practical and refreshingly honest. This episode is not just an insightful peek into her leadership evolution but a guide filled with actionable ideas any practice owner can implement to refine their communication style and team dynamics.
What You'll Learn in This Episode:
Tune in to discover how to communicate more effectively with your team!
Sponsors:
https://gusto.com/tdm
Dr. Manrina RhodeInstagram: instagram.com/drmanrinarhode
Other Mentions and Links:
Brands:
Botox
If you want your questions answered on Monday Morning Episodes, ask me on these platforms:
My Newsletter: https://thedentalmarketer.lpages.co/newsletter/
The Dental Marketer Society Facebook Group: https://www.facebook.com/groups/2031814726927041
Episode Transcript (Auto-Generated - Please Excuse Errors)
Michael: amen. Rena, so talk to us. What's one piece of advice you can give us this Monday morning?
Manrina: My piece of advice is to learn to shut.
Michael: Expound on that a little bit. is that advice?
Manrina: I think it's something that I've had to learn as a business owner and it goes against everything I learned before I was a business owner. So as young lady growing up and then as an associate dentist, I always believed it was important to speak my mind. And if someone had upset me, offended me, done something that felt like an injustice, To speak out loud about it, and I kind of pride myself for being that person and doing that. and as a business owner, I've learned that's not always the best way to go. And with your team, if every time they do something wrong that upsets you, like, I don't know, like I had someone today send out one of my patients, the wrong skincare product. They wanted one product and they sent them another product, you know, and I was like, why, why did you send the wrong product?
And, you know, they said, oh, they were next to each other. And I think, you know, the, the old marina and the way that had been brought up and what I'd always believed to be correct. would have really wanted to talk about that and explore it and understand it and be like, but how is that an answer to sell me that because they were next to each other?
If someone's ordered hydrate lip oil, you send them, hydrate lip oil, why would you send them plumpbut what I have learned, being a boss. Is it's not my place to then have that conversation. it's just my place to listen and accept and say, okay, and that's it.
Shut up. Okay. And that's such a journey for me. because it went against my essence of just like really explaining how I feel. and to the point of like, then when you see the,person later on and, you know, in the staff room and they say, Oh, I'm really sorry about that. skincare thing. just smiling at them genuinely back and saying, okay, maybe how I was feeling, but I've had to learn this mass suppression of emotion opinions. So just, obviously it's important to take note of everything that's going on around you. I'll...
Duration:00:11:08
From Corporate to Ownership: A Compassionate Dentist’s Journey | Dr. Noah Mustafa | 531
11/27/2024
What are the real-life challenges and triumphs transitioning from corporate dentistry to an acquisition?
In this conversation, we welcome Dr. Noah Mustafa, a dentist who didn't just stop at practicing dentistry—he redefined it. Dr. Mustafa opens up about his inspiring journey, recounting his experiences transitioning from the predictable world of corporate dentistry to becoming the proud owner of Luna Dental in Toms River, New Jersey. He walks us through the challenges he encountered, from gaining patient trust to the integral steps he took to foster a respectful and communicative team atmosphere. This episode is a goldmine of insights for anyone curious about the intricacies of running a dental practice and the importance of compassionate caregiving.
The episode doesn't just stop at dental techniques; it delves into operational strategies, like the crucial role of search engine optimization for enhancing the clinic's online presence and the careful upgrades he made to practice management software. Dr. Mustafa further enriches the conversation with personal anecdotes about striking a balance between his demanding profession and family, sharing insights into leadership and the indispensable value of grit. Dr. Mustafa's also reflects on unwinding after a busy day and the principles that guide his steadfast commitment to both his patients and his team.
What You'll Learn in This Episode:
Tune in to uncover the secrets behind Dr. Mustafa's successful practice acquisition!
Sponsors:
All-In-One Cloud-Based Dental Software Created by Dentists for Dentists. Patient engagement, clinical, and practice management software that helps your dental practice grow without compromise. Click or copy and paste the link here for a special offer! https://thedentalmarketer.lpages.co/oryx/
Guest: Dr. Noah Mustafa
Practice Name: Luna Dental
Check out Noah's Media:
Website: lunadentalnj.com
Phone: 732-244-3444
Instagram: instagram.com/lunadentalnj
Other Mentions and Links:
Businesses:
Aspen Dental
Software/Tools:
Dentrix
Ahrefs
Canva
WordPress
People:
Frank Sinatra
Products:
Acupressure Mat
Host: Michael Arias
Website: The Dental Marketer
Join my newsletter: https://thedentalmarketer.lpages.co/newsletter/
Join this podcast's Facebook Group: The Dental Marketer Society
Please don't forget to share with us on Instagram when you are listening to the podcast AND if you are really wanting to show us love, then please leave a 5 star review on iTunes!
[Click here to leave a review on iTunes]
p.s. Some links are affiliate links, which means that if you choose to make a purchase, I will earn a commission. This commission comes at no additional cost to you. Please understand that we have experience with these products/ company, and I recommend them because they are helpful and useful, not because of the small commissions we make if you decide to buy something. Please do not spend any money unless you feel you need them or that they will help you with your goals.
Duration:00:30:28
Mastering Work-Life Harmony: How to Set and Stick With Personal Boundaries | Dr. Desiree Yazdan | MME
11/24/2024
Balancing life and business can often feel like a precarious tightrope walk, but Dr. Desiree Yazdan shares her personal journey of mastering this art. In this episode, Dr. Yazdan opens up about her transformative shift from a demanding workaholic schedule to a more sustainable, lifestyle-friendly business model. After becoming a mother, she realized the need to create a professional life that reconciles with her personal values and priorities. Dr. Yazdan candidly discusses the trials and triumphs of setting new boundaries, the pushback she faced from her team and clients, and how she triumphed by maintaining a steadfast positive mindset. Learn how Dr. Yazdan adheres to her revamped work hours and maintains her productivity without compromising her well-being.
What You'll Learn in This Episode:
Don't miss this chance to learn about balancing your business and your lifestyle—tune in now!
Pediatric Dental Marketing Course
pediatricdentalmarketingcourse.com
You can reach out to Dr. Desiree Yazdan here:
Instagram: instagram.com/dryazdan
Email: drdyadzan@gmail.com
If you want your questions answered on Monday Morning Episodes, ask me on these platforms:
My Newsletter: https://thedentalmarketer.lpages.co/newsletter/
The Dental Marketer Society Facebook Group: https://www.facebook.com/groups/2031814726927041
Episode Transcript (Auto-Generated - Please Excuse Errors)
Michael: Hey, Desiree, so talk to us. What's one piece of advice you can give us this Monday morning?
Desiree: I would say the piece of advice is to build your lifestyle first and then build your business around that.
Michael: with that being said, what if we want to grow in our community that we are at, or we decide to listen to the demographics and think, Hey, this is the best ratio to patient.
Okay. Thanks. Let's move here. And then later on, we realized we don't really like where we're at.
Desiree: Yeah. So obviously you have to like, look at what's around you and what you're doing. But, when I said that, I think because I'm a mom, I have two little kids. And before I had kids, I was working always kind of at the expense of myself.
I was open all the time, like 12, 13 hours a day. If somebody needed me in the middle of the night, I was available. Like, and I thought that that is what I needed to create a successful business. And then once I had my first daughter, I was like, okay, this just isn't sustainable. And so I started to analyze, what can I do to.
Make my patients still feel like they're being really well taken care of, but also make sure that I'm taking care of my family. that's when I started to think how do I want my day to actually be? And yeah, you can't just be open for like three hours a day and then expect to have a super successful business, but you can decide what times you want to be working, what days you want to be working and then build your success off that.
I just.Requires you to be much more efficient with the time that you are working. So like understand business, you have to know your numbers, you have to learn how to have a positive mindset consistently, take yourself out of the negative spirals quickly, and then just get yourself to a place where you could be really efficient in a smaller amount of time.
Gotcha. So then how did you realize this wasn't sustainable? Yeah. I mean, I was just working so much. I was always working and I thought it was like a good thing. I would pride myself on like, Oh, I'm like a workaholic. And then, I think one of the times that really stood out to me, it was Thanksgiving and I just pulled up to my parents house with my husband.
And I had a phone call from a patient who broke a temporary. And she wasn't even like super concerned. She was just like, ah, is this okay? And I remember walking upstairs to my parents house. And then being like, oh, I have to go. There's like a patient that broke a temporary like I'll go in and see her and whatever.
and then I remember when I...
Duration:00:11:17
How Much Does it Cost? Building Trust with Transparent Patient Billing | Dr. Ryan Hungate | 530
11/20/2024
How do effective dental billing practices shape the trust between patients and doctors? In this episode, Michael sits down with Dr. Ryan Hungate, a visionary orthodontist, to discuss the pivotal role transparency plays in the billing process within dental practices. Dr. Hungate challenges the opaque systems currently in use, drawing parallels to other industries where costs are known upfront, and highlights the absurdity of keeping patients in the dark. He passionately discusses how advancements in technology, like the innovative Eligibility Pro tool integrated within the Dentrix management system, streamline insurance verifications. By automating these processes, dental offices not only alleviate the administrative burden but also provide patients with clear and accurate cost estimates right away, fostering trust and enhancing the patient experience.
Throughout the conversation, Dr. Hungate emphasizes the broader implications of transparent billing on treatment acceptance rates. By approaching financial discussions with clarity and empathy, and offering flexible financing options, practices can significantly improve patient outcomes. He underscores the importance of regular process reviews to ensure that dental practices are exceeding patient expectations. The takeaway is clear: adopting automated solutions isn't just a technological upgrade; it's an ethical commitment to providing transparent, affordable care.
What You'll Learn in This Episode:
Join us as we explore how transparency is crucial for building lasting patient relationships!
Sponsors:
https://gusto.com/tdm
Guest: Dr. Ryan Hungate
Business Name: Henry Schein One
Check out Ryan's Media:
Website: henryscheinone.com
Website: dentrix.com
Eligibility Essentials and Pro: learn.dentrixascend.com/dentrix-ascend-eligibility-pro
Instagram: instagram.com/rjhungate
LinkedIn: linkedin.com/in/ryanjhungate
Other Mentions and Links:
Businesses/Services:
Tend
Dentologie
CareCredit
OpenTable
Software:
Dentrix Ascend
Open Dental
Eaglesoft
People:
Henry Ford
Steve Jobs
Taylor Swift
Movies:
Glengarry Glen Ross
Insurance:
MetLife
Brands:
Lexus
Host: Michael Arias
Website: The Dental Marketer
Join my newsletter: https://thedentalmarketer.lpages.co/newsletter/
Join this podcast's Facebook Group: The Dental Marketer Society
Please don't forget to share with us on Instagram when you are listening to the podcast AND if you are really wanting to show us love, then please leave a 5 star review on iTunes!
[Click here to leave a review on iTunes]
p.s. Some links are affiliate links, which means that if you choose to make a purchase, I will earn a commission. This commission comes at no additional cost to you. Please understand that we have experience with these products/ company, and I recommend them because they are helpful and useful, not because of the small commissions we make if you decide to buy something. Please do not spend any money unless you feel you need them or that they will help you with your goals.
Duration:00:44:18
Why Patients May Benefit from the No-Hygienist Model | Dr. Ron Schefdore | MME
11/17/2024
Can a dental practice function on a NO-hygienist model? In this Monday Morning Episode, I sit down with Dr. Ron Schefdore, a trailblazing dentist who dared to challenge the conventional hygienist-dependent model and hasn't looked back since. He bravely shares his transformative journey, detailing the hurdles and victories of running a practice without hygienists. By prioritizing time with patients and refining diagnostic capabilities, Dr. Schefdore not only enhanced patient care but unveiled significant financial benefits. He offers a candid look into the operational dynamics of his practice, demonstrating how a focus on customer relationships can complement financial growth in the dental industry.
Further into the conversation, Dr. Schefdore delves into practical strategies for managing the shift, particularly in scenarios involving the exit of hygienists. His methodical approach includes a gradual dropping of insurances to attract and maintain loyal and high-quality patients, while emphasizing the pivotal role of training and teamwork. Ron passionately challenges the traditional mindsets that dominate dental practices and invites you to do the same!
What You'll Learn in This Episode:
Tune in now to explore the no-hygienist model with Dr. Ron Schefdore!
Sponsors:
Modern, Secure, Cloud-Based Dental Software for Growing Your Practice! With state-of-the-art features including Online Appointments, Integrated Payments, Text Reminders and more. Click the link here for a special offer: https://thedentalmarketer.lpages.co/carestack/
You can reach out to Dr. Ron Schefdore here:
Website: https://www.pharmaden.net/
Facebook Page: https://www.facebook.com/dentalcoachingsystems/
Mentions and Links:
Education:
Loma Linda University
If you want your questions answered on Monday Morning Episodes, ask me on these platforms:
My Newsletter: https://thedentalmarketer.lpages.co/newsletter/
The Dental Marketer Society Facebook Group: https://www.facebook.com/groups/2031814726927041
Episode Transcript (Auto-Generated - Please Excuse Errors)
Michael: Hey Ron. So talk to us. What's one piece of advice you can give us this Monday morning?
Ron: Don't worry about not finding a hygienist or having hygienist issues because I did a no hygienist model very successfully for decades. And I teach that to dentists now and how to do the same thing.
Michael: Interesting. Okay. So if you can a little bit expand on, how did you first transition to the no hygienist model and what were the biggest operational challenges you faced?
Ron: The first 17 years in practice, we built three practices. I owned the three buildings. Staff of 36 associates out of network financially.
It was fantastic. It was like every dentist's dream, right? And what I realized after that long of managing people that that is not my forte drove me nuts somebody offered me some stupid money and I took it And thank God because it gave me an opportunity to grow up now being a dentist and say, you know, what do I really want to do?
Why am I here? What excites me? And for me, it was spending more patient time, which a lot of doctors want to do. So I says, if I want to spend more doctor time, and I really want to help people with their perio, get them cure basically of perio, get them to look better, the things that excited me and the work I wanted to do, that means that I can't be chair hopping.
Forget the chair hopping. I don't know a dentist that likes it. I mean, There is some weirdos that like it, but who the hell wants to keep jumping from chair to chair? This never excited me, never interested me. And not getting paid, they're all joining these cut rate insurances.
Why you went to all the schools, spent all this money and you're an expert. Why are you doing that? I never bought into that and I had, a bunch of money. So I didn't really need to worry about the money when I opened up the second practice of a new hygienist model. we figured it out...
Duration:00:15:02
From Concept to Collaboration: Starting Your Emergency Care Practice | Dr. Rasheeda Johnson | 529
11/13/2024
What do the ins and outs of an emergency care practice partnership look like? In this episode, we dive into the remarkable journey of Dr. Rasheeda Johnson, who shares her path from a passionate young dental enthusiast to the proud owner of Dentcare Now. Dr. Johnson reveals how her early experiences working in various practices laid the foundation for her career, eventually culminating in the creation of her innovative urgent care dental model. Open seven days a week, Dentcare Now stands out by offering emergency dental services even on most holidays, challenging the norms of traditional dental clinics. Through her story, Dr. Johnson illustrates the importance of having a strong vision, team alignment, and the courage to navigate the challenges of entrepreneurship.
Facing the unexpected twists brought by the COVID-19 pandemic, Dr. Johnson not only kept her practice afloat but successfully doubled its revenue by 2022 through strategic adaptations like adopting CareStack and enhancing patient accessibility with online tools. Her candid discussion on the importance of empathy and flexibility in staffing reveals key elements behind her practice's success. Dr. Johnson also offers practical advice for aspiring practice owners, emphasizing the critical nature of meticulous planning and communication, especially in business partnerships. Opting for new practice startups over acquisitions, she shares insights on establishing a distinct and effective operational model.
What You'll Learn in This Episode:
Tune in now to discover how Dr. Johnson revolutionized dental care with her unique business model!
Sponsors:
Modern, Secure, Cloud-Based Dental Software for Growing Your Practice! With state-of-the-art features including Online Appointments, Integrated Payments, Text Reminders and more. Click the link here for a special offer:https://thedentalmarketer.lpages.co/carestack/
Guest: Dr. Rasheeda Johnson
Practice Name: Dentcare Now
Check out Rasheeda's Media:
Website: https://www.dentcarenow.com/
Instagram: https://www.instagram.com/thetraveldentista/
LinkedIn: Rasheeda Johnson
Other Mentions and Links:
Businesses/Brands:
Henry Schein
Microsoft
Practice Management Software:
Eaglesoft
Open Dental
Dentrix Ascend
Planet DDS
Tools:
Google Ads
Insurance:
Delta Dental
Host: Michael Arias
Website: The Dental Marketer
Join my newsletter: https://thedentalmarketer.lpages.co/newsletter/
Join this podcast's Facebook Group: The Dental Marketer Society
Please don't forget to share with us on Instagram when you are listening to the podcast AND if you are really wanting to show us love, then please leave a 5 star review on iTunes!
[Click here to leave a review on iTunes]
p.s. Some links are affiliate links, which means that if you choose to make a purchase, I will earn a commission. This commission comes at no additional cost to you. Please understand that we have experience with these products/ company, and I recommend them because they are helpful and useful, not because of the small commissions we make if you decide to buy something. Please do not spend any money unless you feel you need them or that they will help you with your goals.
Duration:00:38:02
Dentist to CEO: Secrets to Balancing Clinical Work and Business Mastery | Dr. Rehan Shahid | MME
11/10/2024
How can a dedicated CEO day skyrocket your practice growth? In this episode, Dr. Rehan Shahid shares his wisdom on transitioning from merely being a dentist to embracing the role of a CEO. Discover how to "work less and earn more" by implementing efficient systems that streamline operations and enhance patient care. Dive into the nuances of building a robust practice, where patient feedback is the compass guiding success and training your staff is the keystone to maintaining excellence.
Dr. Rehan opens up about his personal journey, taking you through the trials and triumphs of managing a practice from the ground up. Explore his strategies for time management during the challenging startup phase and understand the critical importance of dedicating time to strategic business planning. Through practical tips and heartfelt stories, this episode sheds light on creating sustainable growth in your practice by sharpening operational efficiency and elevating the patient experience. Whether you're a new practice owner or a seasoned dentist, Dr. Rehan's insights are your roadmap to redefining dental success.
What You'll Learn in This Episode:
Tune in now to discover how to elevate your practice's growth with Dr. Rehan's expert advice!
Sponsors:
Studio 8E8: Dentistry’s story-driven marketing agency. Traditional marketing repels. Story-first dental marketing attracts.
We bring your story to life in a way that captivates and connects: https://s8e8.com/affiliates/tdm?utm_source=tdm&utm_medium=affiliate&wc_clear=true
You can reach out to Dr. Rehan Shahid here:
Instagram: https://www.instagram.com/drrehanshahiddds/
Email: drrehanshahiddds@gmail.com
Mentions and Links:
Terms:
LMS - Learning Management System
People:
Dr. Scott Leune
Books:
Buy Back Your Time
Businesses:
Breakaway
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Episode Transcript (Auto-Generated - Please Excuse Errors)
Michael: Hey Rehan, talk to us. What's one piece of advice you can give us this Monday morning?
Rehan: Hey, Michael, the best piece of advice I would give would be work less to make more money.
Michael: Work less to make more money. Expand a little bit on that. What do you mean?
Rehan: Yeah. So it's kind of, ironic when you actually play less dentist and play more the owner or the CEO of your company, you'd actually end up making more money.
And a lot of people find that counterintuitive, but when you actually really dive deeper into that, it makes 100 percent sense.
Michael: So for example, when you're doing your startup, you're opening up things like that, you kind of have to be on the clinical side, don't you?
Rehan: Yeah. So you have to be on the clinical side, but in a startup example, someone has to be actually creating the systems that you do in your office.
Figuring out your marketing campaigns, figuring out, Hey, if I want to do this amazing new patient experience. What does that look like from someone walking into the door to leaving the door? And that's not going to be your team, really, that's coming up with all of that because it's a startup.
Like you have to, as an owner, create that. And so a lot of people make that mistake and they just jump right into dentistry. And that's good as a producer, but then you're not really playing the owner at that point. So you don't want to be your own associate. You want to be the CEO of your company.
Michael: So that just
Rehan: happens to do dentistry.
Michael: Yeah. I like that. So then I know many practice owners, struggle with, streamlining their operational flow. So for you right now, what specific systems or processes have you implemented that have made the biggest impact do you measure their success?
Rehan: there's a couple of ones that we've...
Duration:00:15:04
REAL Team Culture: Insights from Coaching $100M+ of Dental Care | Dr. Eric J. Roman | 528
11/6/2024
Dive into the world of dental entrepreneurship with Dr. Eric J. Roman as he candidly shares the triumphs and trials of steering a $13 million dental group. In this episode, Dr. Roman reflects on his dynamic journey from being a chairside dentist to a strategic CEO. He recounts how regulatory challenges led to the company's dramatic collapse, shedding light on the crucial lessons learned. As he navigated these changes, Dr. Roman emphasizes the power of hiring and nurturing talented dentists for multi-location success and reveals the intense personal costs, including strains on his family life and mental health. His story is one of resilience and reevaluation, as he ultimately pivoted from business ownership to coaching, focusing on blending professional ambitions with personal fulfillment.
You will gain practical wisdom on leadership and operational excellence within the dental field, as Dr. Roman shares actionable strategies derived from his experiences. He stresses the critical role of consistent communication and meaningful interactions in fostering a motivated workforce, encouraging practices such as weekly check-ins and quarterly reviews. Further, he delves into common operational hiccups like patient flow and billing automation, offering concrete advice for improvement. Ultimately, Dr. Roman advocates for creating a supportive workplace culture that champions holistic employee well-being, making this episode a treasure trove of insights for dentists and entrepreneurs alike.
What You'll Learn in This Episode:
Tune in to uncover invaluable lessons on merging personal growth with professional accomplishments in the dental industry!
Sponsors:
https://gusto.com/tdm
Guest: Dr. Eric J. Roman
Business Name: 1LifeSystem
Check out Eric's Media:
Personal Website: https://drericjroman.com/
Business Website: https://1lifesystem.com/
Other Mentions and Links:
Terms:
NPS (Net Promoter Score)
KPIs (Key Performance Indicators)
Groups/Communities:
DEO (Dental Entrepreneur Organization)
People:
Jacob Puhl
Jeff Bezos
Josie Sewell
Brands/Places:
GAP
Host: Michael Arias
Website: The Dental Marketer
Join my newsletter: https://thedentalmarketer.lpages.co/newsletter/
Join this podcast's Facebook Group: The Dental Marketer Society
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Duration:00:45:17